Fujitsu 2013 Annual Report Download - page 5
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Field Innovation
Field Innovation is designed to clarify the essential issues faced
by a business by ”visualizing” how people, processes and ICT inter-
act, particularly on actual worksites. With Field Innovation, Fujitsu’s
goal is to work closely with customers to build an enterprise
structure that can execute complex work processes and continu-
ously improve ICT. This entails changing people’s awareness by
having them take notice of issues and bringing out the ingenuity
of on-site personnel. Field innovators serve as partners who
support customers’ efforts to implement these sorts of activities.
Field innovators are chosen from the ranks of management-
level employees who have amassed experience in various busi-
ness fields. They train for one year, to master skills in such areas
as visualization technologies, logical organization techniques,
and facilitation. They also hone their practical knowledge and
skills by conducting in-house field innovation projects within
Fujitsu. By venturing into customers’ worksites, field innovators
help customers to solve their issues from an independent,
expert perspective.
2
Ah!
Just the
person I
wanted to
see!
With our operation
expanding and the
business environment
changing, our current
system can’t keep up.
My staff are really
struggling to cope.
What you need is
“Field Innovation”!
Is that
what it is?
Yes, tell
me more!
Sounds like a whole heap of
problems!
Wait! Could this be a job
for…yes!
?
Field
Inno-what?
What’s the
matter?
Looks like
you could
use some
help…
Two years earlier
Field Innovation activities are designed
to clarify the essential issues a business
faces by ”visualizing” the interactions of
people, processes and ICT, with a focus
on actual worksites.
Actually…
And that’s not the half
of it…
Allow me to
enlighten
you!
003
FUJITSU LIMITED ANNUAL REPORT 2013