BT 2014 Annual Report Download - page 75

72 The Strategic Report
Group performance
Net Good
£25m
3% Reduction in
our global energy
consumption
Savings to the
business from
energyreduction
Over
This year we helped our customers reduce their carbon emissions by
1.31 the end-to-end carbon impact of our business (as measured in
MtCO2e). This was an improvement on last year, but we still have some
way to go to achieve our 2020 goal of a 31 ratio.
We can achieve this goal at the same time as beneting our own
business. Reducing the end-to-end carbon impact of our business can
also reduce our operating costs. This year we achieved a 3% reduction
in our global energy consumption, saving the business over £25m
(seepage 47).
Reporting the revenue associated with the Net Good portfolio highlights
the connection between our business and our positive impact on society
and the environment. This year the products and services for which
we have calculated a carbon abatement benet for our customers
generated revenues of £3.1bn globally. Our product inclusion criteria
and methodology is endorsed by the Carbon Trust and further details are
available on our Better Future website and in our Better Future report.
Our product innovations also drove a decrease in emissions from the
equipment we sell our customers. For example, our latest BT Home Hub
is more energy ecient than the equipment it replaces.
We are also developing additional products and solutions that help
corporate customers reduce their energy consumption, such as BT
Inbound Calling.
We are constantly trying to reduce our environmental impacts through
better product stewardship. In partnership with the University of
Cambridge Engineering Design Centre, we have developed a Designing
Our Tomorrow (DOT) checklist. This is now being rolled out across our
own product development teams and to suppliers through the Better
Future Supplier Forum, to inuence the manufacture, use and disposal of
our products.
Improving Lives
Over
46,000
Over
£85m Generated towards
good causes during
2013/14
Days volunteered
by over 13,600
BTpeople
This year we helped generate over £85m towards good causes meaning,
since 2012/13, we have achieved £146m cumulatively towards our
target of £1bn by 2020. Our operational support of major telethons and
appeals was the biggest contributor to this. Over £41m was raised over
BT platforms in support of the Children in Need and Disasters Emergency
Committee’s Philippines appeals following typhoon Haiyan.
Thousands of people and organisations use our portfolio of services for
charities, with over 5,800 charities and individuals using the MyDonate
for Fundraising service to raise a further £16.4m for good causes.
We supported Comic Relief by providing the communication
infrastructure for its appeals, as well as through employee volunteering
and our inspiring celebrity challenges. This year during Sport Relief,
amajor sport initiative from Comic Relief, we galvanised our people
toget active, raise money and change lives. BT volunteers powered Sport
Relief’s fundraising eorts by coordinating 87 call centres and handling
234,000 calls. Through in-kind support and donations from BT and our
employees, our Sport Relief activities contributed £9m with
ourMyDonate platform processing online donations for the rst time.
Jointly with Comic Relief, we also created a brand new charitable
initiative, The Supporters Club. So far we have raised more than £2m
tohelp improve young people’s lives inthe UK and worldwide using the
unique power of sport.
Volunteering is central to what it means to work at BT – our people
have been giving up their time and applying their expertise in support
of communities for decades and they continue to do so today with
great enthusiasm and dedication. Our commitment to volunteering
makes our people proud to work for BT and is an important part of
being a responsible and sustainable business leader. As a result, over
46,000 days of volunteering were recorded by over 13,600 BT people,
representing an in-kind contribution of over £14m, and supporting over
1,300 charities worldwide.