BT 2014 Annual Report Download - page 13

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6Overview
10
Our investments are helping multinational companies expand into the
high-growth regions of the world.
We have launched a new range of osted Communications Services in
response to growing demand for cloud-based services.
BT Global Services
a global leader
We serve the needs of more than 6,500 large
corporate and public sector customers in more
than 170 countries worldwide. We have
consolidated our position as a global leader in
themarket for managed networked IT services.
BT Global Services delivers value to our customers by combining
our products and services with industry-specic solutions and
consultingexpertise. We operate globally and deliver locally.
We continue to focus on customer service. We made some progress, but not
as much as we wanted. By bringing together teams and clarifying roles we
plan to improve our service at the same time as boosting eciency.
BT Global Services is driving to be a more predictable business in terms of
its nancial performance. We have made progress on this. Our order intake
grew 9% in the year with contracts signed across all our key geographies.
We achieved double-digit revenue increases in the high-growth regions of
the world. We continued to transform our cost base, which reduced by 4%.
This contributed to a £177m increase in our operating cash ow.
The wholesaler of choice
We want communications providers (Cs) to see
us as their wholesaler of choice, giving them the
benet of our investments and economies of scale
wherever we operate.
We are Europes largest wholesale telecoms providera. We have
expanded our product range with the launch of our osted
Communications Services portfolio. This kind of innovation, together
with better product reliability and customer service, took customer
satisfaction to its highest level in recent years.
I Exchange, our strategic I voice product, has continued to grow
rapidly. It carried over 14bn voice minutes globally, two thirds above
last year.
owever, BT Wholesales trading environment was tougher this year
as a result of some signicant customer, competitor and regulatory
decisions. Our total order intake was slightly lower than last year
at £1.9bn and our revenue trend worsened over the year. But we
improved our prot performance, with EBITDA down just 1%.
a See chart on page 18
BT Wholesale 12-month rolling order intake
Year ended 31 March
0
500
1,000
1,500
2,000
2,500
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4
£m
2013 2014
BT Global Services 12-month rolling operating cash Ʈow
Year ended 31 March
(50)
0
50
100
150
200
250
300
350
400
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4
£m
2013 2014