Anthem Blue Cross 2010 Annual Report Download - page 18

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VIDEO CHAT In 2010, we launched an inno-
vative program that uses interactive technology
to enable face-to-face communication with health
plan members via their computers. Through
video chat, our nurse case managers have the
ability to pick up on important non-verbal cues
from a member, such as mood, disposition, and
body language. We can check to see that a
member is using his inhaler correctly, for example.
Visual displays can be important factors in help-
ing members better manage their health.
JOURNEY FORWARD Medical progress has led
to more people surviving cancer, and under-
standing what comes after treatment can be
confusing. WellPoint collaborated with the UCLA
Cancer Survivorship Center, the National Coalition
for Cancer Survivorship and Genentech to create
Journey Forward. Journey Forward aims to improve
care coordination and communication between
survivors and their health care teams. It gives
patients tools to enable productive discussions
about important post-treatment issues such as
survivorship care planning.
SOCIAL WORK CARE MANAGEMENT Helping
address a member’s psychosocial and coping
needs is an integral part of effective medical
management. Our social workers, working in
tandem with behavioral health professionals,
provide members with psychiatric, emotional,
social, and physical support for daily living. They
do everything from helping arrange transportation
and food services to performing mental status
and safety assessments. This integrated program
promotes a comprehensive, holistic approach to
supporting member health from a medical and
behavioral perspective.
REMOTE MONITORING Using the latest tech-
nology, we’ve launched a program that provides
wireless remote monitoring for members with
congestive heart failure to help them better
manage their condition and avoid unnecessary
hospital readmissions. Weight and blood pres-
sure changes can be key indicators of potential
health risks in members with heart failure.
Equipped with an in-home wireless scale and
blood pressure cuff that link to daily data feeds,
members can benefit from real-time manage-
ment and proactive intervention.
to help our members SUCCESSFULLY MANAGE chronic illness.
It takes
a Leader
2 0 1 0 S U M M A R Y A N N U A L R E P O R T
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