Peachtree 2013 Annual Report Download - page 51

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People and organisation
It’s our people who drive our results. It’s our people
who show, time and time again, their incredible
dedication to delivering an extraordinary customer
experience. As we continue to execute our global
strategy our focus is to leverage and develop talent
across our whole organisation
Our guiding principles drive our culture – they shape how we
think, plan, behave and make decisions. Staying true to them
enables us to serve our customers and continue our success.
Simplicity
Maintaining simplicity in a complex world is challenging,
but we believe it is vital to work in an organisation where
things are clear, easy to understand and direct. We
believe it creates an environment that is more relaxed
and which frees people to perform to their potential.
Trust
By using Sage products our customers are committing
to us, so they must be able to trust us to deliver.
Our customers need to know we are on their side,
providing tailored products and services that meet their
needs and offering expert advice and support to help
them run their businesses.
Integrity
Whether we are providing software products to
our customers or giving them business advice and
support, integrity is central to maintaining our credibility.
It is about delivering on our promises, being reliable
and maintaining the highest of standards. That is how
we build trust and loyalty with our customers.
Innovation
We’re always looking at new ways to improve
the customer experience. From product innovation
to how we work together, creativity can make all the
difference. That’s why we encourage our teams to
explore innovative ideas, because our future success
depends on it.
Agility
Business is fast-paced and ever changing, so when
customers need us we have to respond quickly and
efficiently. However, being reactive isn’t enough. We
believe in a more proactive approach, which requires
us to anticipate and interpret our customers’ needs so
that we’re ready to meet them. Having the agility to find
relevant, effective solutions and deliver them at the right
time is what sets us apart.
49The Sage Group plc | Annual Report & Accounts 2013
Financial statementsGovernanceStrategic report