Mercedes 2002 Annual Report Download - page 19

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Significant increases in revenues as of 2004
On the basis of our current markets forecasts, for 2003
we expect revenues of around the same level as
in 2002. This reflects not only the difficult situation in
important markets, but also our assumption of an
appreciation of the euro against the US dollar. After
currency translation this assumption would therefore
lead to lower revenues measured in euros from
Chrysler Group, Freightliner and the Services division.
In the following years, revenue growth will continue
to be affected by our assumption of further appreciation
of the euro against the dollar. As a result of improving
markets and the introduction of new models, we expect
revenues to grow significantly by 2005, with the
biggest gains being made in Asia.
Further growth for Mercedes Car Group
In the coming years, the Mercedes Car Group will not
only continuously renew its range of vehicles within the
scope of the already initiated second product offensive,
but will also selectively expand and broaden its product
portfolio. In addition, there should be sustained effi-
ciency improvements in procurement, production, devel-
opment and distribution, partly as a result of optimizing
processes. By taking these measures the division
expects to sustain growth in revenues, unit sales and
earnings, and to strengthen its market position world-
wide.
Product renewals in 2003 will include the E-Class
station wagon, the CLK convertible and the Mercedes-
Benz SLR super-sports car. The Maybach, which will be
widely available in 2003, will reinforce DaimlerChrysler’s
leading position in the top market segment. A roadster
and a roadster coupe will also be added to the smart
range this year, followed by a four-seater (smart forfour)
in 2004. Mercedes Car Group will continue to launch
numerous new models in the following years.
Target 2005
3
Plan 2003
3
In billions
163
56
61
33
17
3
Revenues
Outlook |13
2003-2005
3
Plan 2003
3
In billions
DaimlerChrysler Group
Mercedes Car Group
Chrysler Group
Commercial Vehicles
Services
Other Activities
8.4
3.0
3.7
1.4
0.1
0.2
24.0
8.8
10.3
4.1
0.3
0.5
Investment in Property, Plant and Equipment
2003-2005
3
Plan 2003
3
In billions
DaimlerChrysler Group
Mercedes Car Group
Chrysler Group
Commercial Vehicles
Other Activities
5.8
2.4
2.0
1.0
0.4
17.6
7. 3
6.2
3.1
1.0
Research and Development Expenditure
Forward-Looking Statements in this Annual Report:
This Annual Report contains forward-looking statements that reflect
the current views of DaimlerChrysler management about future
events. The words “anticipate,” “assume,” “believe,” “estimate,”
“expect,” “intend,” “may,” “plan,” “project,” “should” and similar
expressions are intended to identify forward-looking statements.
These statements are subject to many risks and uncertainties.
The major risk factors and risk management at DaimlerChrysler are
described on pages 78-83 of this Annual Report. The legal note on
forward-looking statements in this Annual Report can be found
on page 143.
151
51
60
28
14
3
DaimlerChrysler Group
Mercedes Car Group
Chrysler Group
Commercial Vehicles
Services
Other Activities