Marks and Spencer 2012 Annual Report Download - page 12

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0
15
Our aim is to make M&S a truly international, multi-channel retailer – accessible to
even more customers around the world. We have created considerable momentum
through a wide range of activities and are making good progress.
10 0
Focus on the UK
Multi-channel
International
100 Champs Élysées
We returned to France with a brand new store in the
heart of Paris, supported by an e-commerce offer.
Carbon neutral
operations
In January we became
carbon neutral across
all stores, offices,
warehouses and
delivery fleets operated
by M&S in the UK and
Republic of Ireland –
the first major retailer in
the world to do so.
Plan A
Style Online trial in three stores
This award winning initiative extends
the reach of our clothing sub-brands
into smaller stores.
Pilot stores
Following our
successful 15
store trial, we
had rolled out a
fresh new look
to 66 stores
by the year
end and will
complete by
mid 2013.
Launched Conran
collaboration
A contemporary
collection of over 300
products from this
iconic designer is
available online and in
over 41 stores.
Christmas Food
to Order online
Sales increased
by over 20%,
as we made this
service available
online for the
first time. 3
20%
387
stores
43
territories
31%
Plan A products
31% of M&S products
now have a Plan A
quality, such as
Fairtrade, animal
welfare recognition
or healthy eating –
making it easier
for our customers
to make
sustainable
choices.
300
Marks and Spencer Group plc Annual report and financial statements 2012 10Strategic review
Chief Executive’s overview
Our plan in action