Estee Lauder 2003 Annual Report Download - page 27

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26
newproducts in fiscal 2003. Clinique successfully launched Repairwear Intensive
Night Cream, Intensive Night Lotion and Extra Help Serum globally as a new repair
and anti-aging line.
Estée Lauder Perfectionist Correcting Serum for Lines/Wrinkles won international
acclaim and is enjoying brisk sales, joining the highly successful Idealist Skin
Refinisher as a leader in prestige department store sales in the United States.
APerfect World White tea skin guardian from Origins continues to build momen-
tum with its extremely loyal following.
Prescriptives is experiencing double-digit growth in skin care by delving deeper
into the world of dermatologist-inspired products, such as the Dermapolish
System, which promises to deliver results similar to a professional salon micro-
dermabrasion at home.
La Mer bolstered its success as one of the world’s most sought-after skin care lines
with the launch of its luxurious hand cream and its introduction of The Concentrate.
Lab Series for Men targeted younger men with the launch of its Ab Rescue,
designed to tighten and firm the appearance of abdominal muscles. Skin Supplies
for Men from Clinique is gaining momentum around the world as the product line
continues to draw attention to the skin care needs of men.
Jo Malone expanded on her skin care line by adding custom blends that cater to
women who seek a personal touch.