Chili's 2002 Annual Report Download - page 13

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The welcoming, old-world atmosphere of Romano’s Macaroni Grill®, filled with
the tastes and aromas of a traditional Italian kitchen, continues to charm guests in
markets large and small. Eighteen new restaurants opened this year, with 22
more planned in the coming year. Guests agree that our newest prototype reinforces
Macaroni Grill®as an all-occasion dining destination by providing a feeling of
greater warmth with reduced ambient noise and more booth seating. Our visitors
continue to be welcomed by our familiar fresh white gladiolas, string lights, and
open kitchens. The Chefs Make It. You Take It.®curbside delivery campaign has
introduced a tremendously successful way for our guests to experience authentic
Italian meals with family and friends at home.
Our distinctive chef-driven menu is developed with imported Italian ingredients
like olive oil, sun-dried tomatoes, balsamic vinegar, prosciutto, and Parmesan and
buffalo mozzarella cheese. A newly redesigned menu showcases favorites like the
Mama’s Trio and Spaghettini and Meatballs while featuring signature dishes like
Chicken Portobello and Filet Firenza. New selections such as the Chicken Florentine
Salad, Sole Parmigiano, Tuscan Lunch, and the popular Create Your Own Pasta have
been extremely well received. Guests can now enjoy more of our famous house
Chardonnay, Chianti, and White Zinfandel wines with the introduction of 1.5-
liter bottles served at their table on our signature honor program. Macaroni Grill
stimulates the creativity of our staff annually with a Chef’s Culinary Challenge and
vendor-sponsored “Passion of Italy” tours, which allow many of our managers and
chefs to experience firsthand the spirit of Italian culture and cuisine. Our success is
reflected in the receipt, for the fourth year in a row, of the Restaurants and Institutions’
“Platinum Choice in Chains” award. Clearly guests agree with our chefs, management,
and staff that at Romano’s Macaroni Grill, Life Is Delicious.TM
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