Juno 2014 Annual Report Download - page 51
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Table of Contents
The decrease in Communications sales and marketing expenses was primarily due to a $1.5 million decrease in mobile broadband marketing costs across
Sprint's 3G Network, which expanded the potential subscriber base for mobile broadband services and a $0.5 million decrease in marketing costs associated
with our dial-up services due to a decrease in demand for dial-up Internet access.
The increase in Communications technology and development expenses was due to an increase in personnel and overhead-related costs.
The decrease in Communications general and administrative expenses was primarily due to a $0.8 million decrease in personnel and overhead-related
costs and a $0.1 million decrease in professional services and consulting fees, largely offset by a $0.9 million increase in legal amounts recorded attributable
to the mutual agreement to terminate the employment of an executive officer.
50
Communications sales and marketing $ 14,425 $ 16,617 $ (2,192) (13)%
Communications sales and marketing expenses as a percentage of
Communications revenues 14.0% 16.5%
Communications technology and development $ 8,259 $ 7,419 $ 840 11%
Communications technology and development expenses as a percentage of
Communications revenues 8.0% 7.4%
Communications general and administrative $ 10,496 $ 10,576 $ (80) (1)%
Communications general and administrative expenses as a percentage of
Communications revenues 10.2% 10.5%
Communications restructuring and other exit costs $ 379 $ — $ 379 N/A