Juno 2014 Annual Report Download - page 34

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Table of Contents









United Online, through its operating subsidiaries, provides consumer services and products over the Internet under a number of brands, including
NetZero, Juno, Classmates, StayFriends, Trombi, and MyPoints. Our primary Communications segment service is Internet access. Our Content & Media
segment provides social networking services and products and a loyalty marketing service. On a combined basis, our web properties attract a significant
number of Internet users, and we offer a broad range of Internet marketing services for advertisers.
We report our businesses in two reportable segments:

On November 1, 2013, United Online, Inc. consummated the separation of FTD Companies, Inc. (together with its subsidiaries, including FTD
Group, Inc., "FTD") from United Online, Inc. through a tax-free distribution of all FTD Companies, Inc. common stock held by United Online, Inc. to United
Online, Inc.'s stockholders (the "FTD Spin-Off Transaction"). As a result, FTD's financial results are presented as discontinued operations in our consolidated
financial statements.
33
(3) On November 1, 2013, we consummated the FTD Spin-Off Transaction, a tax-free distribution of all FTD Companies, Inc. common
stock held by United Online, Inc. to United Online, Inc.'s stockholders. Immediately prior to the FTD Spin-Off Transaction, we
implemented a one-for-seven reverse stock split of shares of United Online, Inc. common stock. Accordingly, the results of operations
and financial condition of FTD Companies, Inc. have been presented as discontinued operations for all periods presented. Further, all
common stock share information and related per share amounts have been adjusted to reflect the one-for-seven reverse stock split.
(4) During the year ended December 31, 2012, we recorded a goodwill and intangible asset impairment charge totaling $26.9 million
($16.7 million, net of tax) related to our MyPoints reporting unit.

Communications Internet access services and devices, including dial-up, mobile broadband, DSL, email, Internet security, web hosting, and voice
services
Content & Media
Social networking services and products and a loyalty marketing service