Hyundai 2000 Annual Report Download - page 26

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Please find page 26 of the 2000 Hyundai annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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response to the fast
changing business
environment.
In this context, the company
established Hyundai Motor Europe in
Frankfurt, which oversees and
supports business activities in
European countries. Closer to home,
the company has expanded
operations in two neighboring
countries. Full-fledged sales
operations were started in Japan
where marketing is proceeding
aggressively. As the same time,
the company established another
base of operations in China in late
2000 in order to more effectively
address the world’s fastest growing
and biggest potential market.
Alongside these efforts to globalize its
business, the company has been
expanding its sports marketing
activities including participation in
a variety of motorsports competitions
such as the WRC (World Rally
Championship) where results have
been encouraging. Hyundai Motor
The Verna had a great year on the World Rally Championship circuit