Dow Chemical 2012 Annual Report Download - page 33

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photovoltaics. Through its strong sales support, customer service and technical expertise, Dow Building Solutions provides
meaningful solutions for improving the energy efficiency in homes and buildings today, while also addressing the
industry's emerging needs and demands. Dow Construction Chemicals provides solutions for increased durability, greater
water resistance and lower systems costs. As a leader in insulation solutions, the business' products help curb escalating
utility bills, reduce a building's carbon footprint and provide a more comfortable indoor environment. Dow Solar Solutions
is growing solar adoption with DOW POWERHOUSE™ Solar Shingles, a roofing product that is also a solar collector to
help solve global energy challenges.
Dow Coating Materials
The Dow Coating Materials business manufactures and delivers solutions that leverage high quality, technologically
advanced product offerings for architectural paint and coatings, as well as, industrial coatings applications, including
packaging, pipelines, wood, automotive, marine, maintenance and protective industries. The business is a leader in the
conversion of solvent to water-based technologies, which enable customers to offer more environmentally friendly
products, including low VOC paints and other sustainable coatings.
Dow Water and Process Solutions
Dow Water and Process Solutions is a leading provider of purification and separation technologies. The business provides
the critical technology, including reverse osmosis membranes and ion exchange resins, to help customers with a broad
array of needs such as reusing waste water streams, making fresh drinking water from sea water, creating a closed loop
water system for oil field operations, making controlled release drugs possible, and removing impurities in dairy
processing. A primary goal of the business is to drive down the cost and energy requirements to treat water.
Performance Monomers
The Performance Monomers business produces specialty monomer products that are sold externally as well as consumed
internally as building blocks used in downstream polymer businesses. The business' products are used in several
applications, including cleaning materials, personal care products, paints, coatings and inks.
Coatings and Infrastructure Solutions' businesses each serve one or more key market segments, as noted below:
Business Major Products Applications/Market Segments
Dow Building and
Construction
AQUASET™ acrylic thermosetting resins,
DOW™ latex powders, DOW
POWERHOUSE™ solar shingles, FROTH-
PAK™ foam insulation and sealants, GREAT
STUFF™ insulating foam sealants and
adhesives, RHOPLEX™ and PRIMAL™
acrylic polymer emulsions, STYROFOAM™
brand insulation products, WALOCEL™
cellulose ethers
Delivering energy efficiency and durability to
new and retrofit construction; insulation,
weatherization and air sealing; caulks and
sealants; elastomeric roof coatings; exterior
insulation finishing systems; roof tiles; siding
coatings; roofing and solar energy collector
Dow Coating
Materials
AVANSE™ acrylic resin, EVOQUE™ pre-
composite polymer, FASTRACK™ technology,
OUDRA™ solution series, PROSPERSE™
polymers, ROSHIELD™ acrylic resin
Providing hiding and durable properties to
hiding performance binders; maintenance and
protective coatings; oil and gas pipeline,
bridges, barges and petrochemical plants; traffic
paints and road markings; metal and wood
coatings
Dow Water and
Process Solutions
DOW ADSORBSIA™ selective media, DOW
EDI™ modules, DOWEX™ and
AMBERJET™ ion exchange resins,
DOWEX™ OPTIPORE™ polymeric adsorbent
resins, DOW FILMTEC™ reverse osmosis and
nanofiltration elements, TEQUATIC™ PLUS
fine particle filter AMBERLYST™ polymeric
catalysts
Providing the right, cost effective separation
technology for water treatment and filtration;
energy (power, oil and gas); pharmaceutical;
food and beverage; chemical processing
Performance
Monomers
Acrylates, methacrylates, vinyl acetate
monomers
Super absorbents, water treatment, flocculants
and detergents, crylic sheets, coatings, inks and
paints, molding compounds, impact modifiers
and electronic displays, adhesives, textiles,
automotive and architectural safety glass