Dow Chemical 2010 Annual Report Download - page 16

14 The Dow Chemical Company
Electronic and Specialty Materials
Customer-centric businesses developing
customized advanced materials for
applications from semiconductors and
flat panel displays to water processing
and cellulosics for pharmaceuticals
and food
STRENGTHS & STRATEGY
• #1 or #2 positions in chemical mechanical
planarization (CMP) pads/slurries,
semiconductor photolithography materials
and metallization for circuit boards
•฀฀#1฀in฀reverse฀osmosis฀membranes,฀
ion exchange resins
•฀฀Strong฀positions฀in฀high-growth฀
industries: pharmaceuticals, personal
care, food, water and electronics
•฀฀Well-positioned,฀growing฀manufacturing฀
and R&D base in Asia Pacific
฀•฀฀Addressing฀growing฀consumer฀demand฀
for sustainable products
2010 HIGHLIGHTS
•฀฀Opened฀world-class฀OLED฀manufacturing฀
plant in Korea; also broke ground for
new Dow Seoul Technology Center
and LED precursor manufacturing
plant in Korea and a new East China
manufacturing center to serve electronics
and photovoltaic industries
•฀฀Announced฀the฀world’s฀largest฀
desalination plant will be enabled
by Dow Water Process & Solutions
technology
Health and Agricultural Sciences
A global leader with high-value products
in plant biotechnology, agricultural
chemicals, urban pest management
and healthy oils
STRENGTHS & STRATEGY
•฀฀Agricultural฀chemistry฀pipeline฀filled฀with฀
high-value solutions and proprietary
formulations; new products anticipated
to yield $800 million in sales by 2013
฀•฀฀Significant฀technology-driven฀growth,฀
led by SmartStax™ technology today,
coming with Dow Herbicide Tolerant
Trait (DHT) Technology System in future
•฀฀Leading-edge฀insecticide,฀herbicide,฀
fungicide and fumigant solutions
for growers
•฀฀Bolt-on฀seed฀acquisitions฀continue฀
to strengthen channel access
2010 HIGHLIGHTS
•฀฀Launched฀SmartStax™ and introduced
SmartStax™ Refuge Advanced™ concept
•฀฀Granted฀patents฀for฀DHT฀platform฀in฀the฀
United States, Mexico, New Zealand,
South Africa and China
•฀฀Entered฀into฀cross-licensing฀agreements฀
with Bayer CropScience regarding
cotton technologies
•฀฀Expanded฀seed฀marketing฀capabilities฀
through bolt-on acquisitions, including
Grand Valley Hybrids
Coatings and Infrastructure
Industry-leading businesses focused
on building solutions, construction
chemicals, coating materials, and
adhesives and functional polymers
STRENGTHS & STRATEGY
• World’s largest and broadest supplier
of raw materials and largest R&D
commitment in the coatings industry
•฀฀Focused฀coatings฀growth฀on฀low-volatile฀
organic compound (VOC)/low-odor
coatings, advanced hiding platforms,
and a broad coating additives platform
•฀฀#1฀position฀in฀extruded฀polystyrene฀
foam insulation and cellulosic-based
construction chemical additives;
breakthrough development in
solar shingles
•฀฀Positioned฀for฀emerging฀market฀trends,฀
including more stringent energy
standards for buildings, coating
solutions for low-VOC/low-odor
and solventless adhesives for
sustainable packaging
2010 HIGHLIGHTS
• Introduced new coatings technology
that enables superior hiding performance
and reduced use of titanium dioxide;
invested in new emulsion plants in
East China and Vietnam
•฀฀Received฀UL฀certification฀for฀the฀
DOW™ POWERHOUSE™ Solar Shingle
•฀฀Launched฀next-generation฀
STYROFOAM™ Brand Insulation
with an unprecedented
50-year warranty