DHL 2008 Annual Report Download - page 60
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Deutsche Post World Net Annual Report 2008
Revenue and earnings performance
Revenue slightly under prior-year level
Since the start of the financial year , we have been reporting on the
Deutsche Post retail outlets as part of the Division. e prior-year gures have
been restated in view of structural changes in the way costs are allocated in connec-
tion with the unbundling of the Division. e Corporate Information Solu-
tions Business Unit is now reported on as part of the Division. e
Pension Service has been transferred from the Division to the
mail business as they share a regulatory environment that is almost the same.
In the year under review, revenue amounted to , million – only slightly
under the previous year’s high gure of , million. In a German mail market that is
now fully liberalised, we have regained shares from competitors and in the international
mail business we have taken a consistent pro t-based approach to our business that has
included cutting ties with unpro table customers. As in the past, currency e ects were
minimal in the reporting period, only pushing revenue down by million.
Deutsche Post prevails in liberalised German mail market
e German letter mail market has been fully liberalised since the start of
. In the Mail Communication Business Unit, revenue declined year-on-year from
, million to , million. e market is shrinking steadily as a result of increas-
ing use of electronic means of communication. Although competition is becoming
more intense, we have secured market shares with competitive products and services
and regained lost customers. In a year-on-year comparison, sales volumes increased
slightly due to the fact that the second half had . additional working days.
In the regulated mail sector, we kept prices stable although the in ation rate
underlying the price cap procedure increased. According to a comparative study we con-
ducted, our postage rates rank amongst the lowest in Europe. e survey took account
of both the nominal price for sending a standard letter ( g) by the fastest method and
key macroeconomic factors, such as purchasing power and labour costs.
Mail Communication: sales
mail items (millions)
2007 2008 + / – % Q 4 2007 Q 4 2008 + / – %
Business customer letters 6,764 6,856 1.4 1,729 1,767 2.2
Private customer letters 1,348 1,328 – 1.5 402 400 – 0.5
Total 8,112 8,184 0.9 2,131 2,167 1.7
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