Carphone Warehouse 2015 Annual Report Download - page 29

Dixons Carphone plc Annual Report and Accounts 2014/15
Strategic report
Corporate responsibility
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Dixons Carphone is committed to high standards of
corporate and social responsibility across the Group.
We recognise good sustainability practices make sound
business sense, helping us to achieve our corporate
objectives, fulfil our business plan and minimise costs.
For Dixons Carphone, sustainability is about strengthening our
business by way of meaningful engagement with stakeholders,
reducing our impact on the environment and benefiting the
communities in which we operate. As we grow we will continue
to listen to, and learn from our stakeholders and strive to
reward them with consistently transparent and positive
outcomes and experiences.
What we care about
Our priorities are to:
• Provide a safe and healthy environment for employees,
customers and visitors to our sites;
• Engage colleagues through rewarding workplace
environments and careers;
• Continually improve customer service and satisfaction levels;
• Improve operational energy efficiency;
• Reduce our impact on the environment;
• Cut costs and raise revenue through improved waste
recycling;
• Enhance and promote our customer proposition in relation
to product reuse and recycling;
• Monitor and reduce carbon emissions;
• Offer safe and reliable own-brand products achieved as
a result of our expert technical knowledge with products
sourced from manufacturers which are audited against
our ethical requirements; and
• Engage stakeholders through the support of community
activity and charitable causes.
Our approach to sustainability means taking business
decisions that reflect these priorities, based on our values
and guided by our values and code of business ethics.
People
Good people are pivotal to our success and therefore our
biggest investment. They are both the foundation and face of
our business and key to continued innovation and delivering
excellent service to our customers.
We place a huge emphasis on attracting and retaining the right
people. We listen to, and work with, employees to help them
reach their full potential while building a diverse, rewarding
environment where they feel empowered and inspired to help
us grow and succeed.
We are working to be recognised as an employer of choice
and aim to reward colleagues fairly, providing equal
opportunities, personal development and training.
Our employee benefits packages are regularly reviewed to
remain attractive and conducive to the recruitment and
retention of talented individuals. Colleagues are encouraged
to participate in our SAYE Scheme to build a personal stake
in the business. Our first combined Dixons Carphone SAYE
scheme in the UK and Ireland was launched with 20% of
colleagues electing to join.
We work to achieve high standards in employment practices
and have a comprehensive suite of employment policies and
procedures, which we regularly review. These policies include
guidance on being family friendly through to colleague dispute
management, diversity and equal opportunities.
We have a dedicated Corporate Responsibility function and
are a member of the UK Government’s All-Party Parliamentary
Corporate Responsibility Group.
Our Values
Our culture supports the discovery of new and better ways of
working, two-way communication and the speedy resolution of
concerns and queries.
We are cultivating a high performance environment where each
employee performs to the best of their ability, working together
to achieve untold possibilities.
Our Dixons Carphone Shared Values are:
We put the customer first, always
• Everything starts with the customer
• It’s how we start every day, every conversation, every
new idea
• It’s how we win
We stand together as one
• We love to win. It feels great
• We treat everyone on our team as family, our suppliers
as partners
• We act with humility, respect and kindness
We act bravely, challenge convention and do the right thing
• We embrace the unknown, are pacey, ambitious, but
never reckless
• Never scared to fail, it’s how we learn
• When faced with a difficult decision, we do the right thing
We know everyone can make a difference
• The best ideas come from unexpected sources
• Great people with passion and determination
• Do a great job and you’ll feel you can build an amazing
career at Dixons Carphone
We believe anything is possible
• We make the impossible possible, every day by achieving
the unthinkable
• Opportunities always lie ahead
• We enjoy celebrating success
• We’re never complacent, “Great job… What’s next?”