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98 CANON ANNUAL REPORT 2009
Intersegment sales are recorded at the same prices used in
transactions with third parties. Expenses not directly associated
with specifi c segments are allocated based on the most reason-
able measures applicable. Corporate expenses include certain
corporate research and development expenses. Segment assets
are based on those directly associated with each segment.
Corporate assets primarily consist of cash and cash equivalents,
nance receivables, investments, deferred tax assets and corpo-
rate properties. Capital expenditures represent the additions to
property, plant and equipment and intangible assets measured
on an accrual basis.
Millions of yen Offi ce Consumer
Industry and
Others
Corporate and
eliminations Consolidated
2007: Net sales:
External customers ¥ 2,456,798 ¥ 1,585,307 ¥ 439,241 ¥ ¥ 4,481,346
Intersegment 20,720 2,645 110,742 (134,107)
Total 2,477,518 1,587,952 549,983 (134,107) 4,481,346
Operating cost and expenses 1,912,343 1,260,113 527,039 25,178 3,724,673
Operating profi t ¥ 565,175 ¥ 327,839 ¥ 22,944 ¥ (159,285) ¥ 756,673
Total assets ¥ 981,627 ¥ 590,208 ¥ 535,825 ¥ 2,404,965 ¥ 4,512,625
Depreciation and amortization 97,886 56,278 65,331 122,199 341,694
Capital expenditures 126,857 35,548 113,178 194,081 469,664
Thousands of U.S. dollars Offi ce Consumer
Industry and
Others
Corporate and
eliminations Consolidated
2009: Net sales:
External customers $ 17,772,348 $ 14,121,674 $ 2,988,598 $ $ 34,882,620
Intersegment 108,913 21,369 902,685 (1,032,967)
Total 17,881,261 14,143,043 3,891,283 (1,032,967) 34,882,620
Operating cost and expenses 15,387,826 12,148,565 4,716,892 270,044 32,523,327
Operating profi t (loss) $ 2,493,435 $ 1,994,478 $ (825,609) $ (1,303,011) $ 2,359,293
Total assets $ 8,104,848 $ 4,751,739 $ 3,909,076 $ 25,055,609 $ 41,821,272
Depreciation and amortization 987,804 529,359 660,543 1,250,479 3,428,185
Capital expenditures 1,051,283 298,946 278,739 1,178,119 2,807,087
Geographic information
Information by major geographic area as of and for the years ended December 31, 2009, 2008 and 2007 is as follows:
Millions of yen
Thousands of
U.S. dollars
2009 2008 2007 2009
Net sales:
Japan ¥ 702,344 ¥ 868,280 ¥ 947,587 $ 7,634,174
Americas 894,154 1,154,571 1,336,168 9,719,065
Europe 995,150 1,341,400 1,499,286 10,816,848
Other areas 617,553 729,910 698,305 6,712,533
Total ¥3,209,201 ¥4,094,161 ¥4,481,346 $34,882,620
Long-lived assets:
Japan ¥1,205,887 ¥1,314,092 ¥1,284,283 $13,107,467
Americas 59,273 43,435 45,492 644,272
Europe 44,875 47,392 68,944 487,772
Other areas 77,146 71,407 78,499 838,543
Total ¥1,387,181 ¥1,476,326 ¥1,477,218 $15,078,054
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
CANON INC. AND SUBSIDIARIES
Canon AR09_FS_0325_ipc .indd 98 10.3.26 2:47:14 PM