Canon 2005 Annual Report Download - page 10

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8
Five Important Strategies
Under the theme of “Innovation and Sound Growth,” Canon
will implement five important strategies during Phase III with the
goal of attaining profitable and sound business growth in the
context of global trends.
• Bolster existing core businesses and establish new display
businesses
Canon aims to attain the overwhelming No. 1 position in its
existing businesses, which support Canon’s growth, generate
its profits and will continue to be significant driving forces.
Product operations will collaborate further with headquarters
R&D divisions in order to establish new technological supre-
macy. In addition, we are bolstering our five Imaging Engines,
which are major growth areas for Canon: Image Capturing
Engines, Electrophotographic Engines, Inkjet Engines,
Photolithographic Engines and Display Engines. We will also
focus on the development of key devices and components that
determine performance to differentiate our products.
Three types of
display operations
are major new
business fields for
Canon: surface-
conduction electron-
emitter displays
(SEDs), projection
displays, and organic
light-emitting diode
Canon plans to equip digital cameras and
camcorders with OLED displays (prototype)
(OLED) displays. We have given highest priority to developing
manufacturing technologies and production facilities geared to
low-cost production of SEDs. Canon ANELVA Corporation was
incorporated into the Group in 2005, and is expected to make
significant contributions toward those ends through its high-
vacuum thin film deposition technology. Projection display sys-
tems will target educational, business and other markets, while
OLED displays are being rapidly developed for our products.
• Establish new production systems to sustain
international competitiveness
New production methods are needed to further boost cost
competitiveness. With corporate competition intensifying
globally, Canon must work to speedily respond to shifts in
technologies and products on the market. Sustained growth
requires continual increases in production, further necessitating
the construction of robotically driven production lines in order
to avoid rising labor costs.
Canon is therefore aiming to create a synergistic founda-
tion integrating development, manufacturing technology and
the know-how of the production plant in order to rapidly
establish fully automated production lines. As a step in that
direction, we have incorporated Canon Machinery Inc. into
the Canon Group, anticipating contributions from its sophisti-
cated technologies and expertise. In Japan, we are working to
establish fully automated assembly lines that work non-stop
producing toner cartridges. We are also eyeing the future
prospect of manufacturing products exclusively in the local
markets where they are sold.
Canon aims to construct fully automated manufacturing lines in Japan
to boost production and hold down labor costs