BT 2011 Annual Report Download - page 8

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5BT GROUP PLC ANNUAL REPORT & FORM 20-F 2011
OVERVIEW
OVERVIEW
OUR BUSINESS
We believe that we have developed a sustainable business model
capable of creating and delivering value for shareholders. We are
confident that this model will allow BT to prosper in a changing
world.
BT has four customer-facing lines of business: BT Global Services,
BT Retail, BT Wholesale and Openreach. These are supported by
two internal service units, BT Innovate & Design and BT Operate.
Our business model
BT GROUP PLC
BT GLOBAL SERVICES BT RETAIL BT WHOLESALE OPENREACH
BT INNOVATE & DESIGN AND BT OPERATE
Networked IT services
Ethernet
Fixed calls and lines
Audio & videoconferencing
Wi-fi & mobility
Professional services
Wholesale network capacity
Fixed lines and calls
Broadband
TV services
Wi-fi & mobility
IT services
Audio & videoconferencing
Wholesale network capacity
Wholesale broadband
Private circuits
Ethernet
Managed network services
Content distribution services
Wholesale fixed lines
Ethernet
Physical infrastructure access
Local Loop Unbundling
Account management
Online Online
Call centres
Account management
BT Local Businesses
Online
Account management
Online
Account management
Multinational corporations
Domestic businesses
National and local government
organisations
UK consumers
UK SMEs
Republic of Ireland businesses,
government and
communications providers
UK communications providers
Mobile operators
Internet service providers
Broadcasters
UK communications providers
BT Global Services is a managed
networked IT services business,
serving customers in more than
170 countries worldwide.
> More on page 23
BT Retail provides
communications products
and services to the
consumer market, and
provides IT and
communications services to
small and medium-sized
enterprises.
> More on page 26
BT Wholesale provides products
and services to over 1,000
communications providers in
the UK.
> More on page 30
Openreach is responsible for
the ‘last mile’ of the UK access
network and for the roll-out
of super-fast broadband.
> More on page 33
BT Innovate & Design develops, designs and delivers the processes,
networks and platforms on behalf of the customer-facing lines
of business.
> More on page 35
BT Operate manages BT’s IT and network infrastructure platforms.
> More on page 35
PRODUCTS AND SERVICES SALES CHANNELS CUSTOMERS WHAT WE DO
OVERVIEWBUSINESS REVIEWFINANCIAL REVIEWREPORT OF THE DIRECTORSFINANCIAL STATEMENTSADDITIONAL INFORMATION