Motorola 1999 Annual Report Download - page 17

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MOTOROLA, INC. 16
TO OUR STOCKHOLDERS
AND OTHER FRIENDS
This year’s annual report introduces a new Motorola
that is a very exciting place for investors. We are strategically
focused on harnessing the power of wireless, broadband and the Internet to deliver end-to-
end network, embedded and chip-based solutions for the individual, the workteam, the
vehicle and the home. Our investments in these rapidly growing global industry segments
are designed to create substantial value for our stockholders. We made notable progress in
1999, although the change process is still in its early stages, and much remains to be done.
This new Motorola is grounded in some enduring principles and solid fundamentals. In our
1998 annual report we articulated clear business and financial objectives: • Attain global lead-
ership in our core businesses • Provide total solutions through alliances • Develop new
platforms for future leadership • Achieve performance excellence. How have we done?
GLOBAL LEADERSHIP IN CORE BUSINESSES Creating value for stockholders begins with
achieving global leadership in our core businesses. The first is end-to-end networked com-
munications solutions. In its first year of existence, the Communications Enterprise, which
aligns all of Motorola’s communications businesses, has made significant progress.
It shifted from product to market-focused organizations, and put customers first. It hired
outside leadership talent for key positions, and reassigned thousands of engineers to
higher-growth businesses. It delivered new digital phones, as promised, and improved
network stability. Digital wireless telephone unit sales increased 85% in 1999. It unlocked
capabilities through key alliances, and by working as one team. It began redesigning core
business processes, and reduced costs through adjustments in its business portfolio.
The second of our core competencies is providing embedded electronic solutions. During
1999, we sold our Semiconductor Components Group to focus on our four key embedded