Louis Vuitton 2009 Annual Report Download - page 67

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A STRUCTURED APPROACH
AND MOTIVATED EMPLOYEES
Created almost twenty years ago, LVMH’s Environmental Department
defines the broad principles for initiatives. It assists in the adaptation
of those principles within the different companies, particularly in the
areas of training, management, eco-construction, the reduction of
greenhouse gases emissions, energy savings, and the preservation of
biodiversity and water resources. The companies implement the envi-
ronmental objectives they have defined on a daily basis. All their prac-
tices contribute to ongoing improvement and are consistent throughout
the Group.
Like every human activity, the operations of the LVMH Group have
impacts on the environment, which vary in type and magnitude
depending on the business.
Wines and Spirits
• Energy consumption and greenhouse gas emissions (production of
packaging, distillation and transport of products).
• Water consumption (vine irrigation in Australia, New Zealand,
Argentina and California, the production of effluent loaded with
organic matter during the wine-making and distillation processes).
• Production of waste products (wine making and distillation
processes).
• Protection of soils and biodiversity (vine management and protection
of ecosystems).
Perfumes and Cosmetics
• Energy consumption and greenhouse gases (production of packa-
ging and transport of products).
• Water consumption and the production of effluent loaded with
organic matter.
• Production and transformation of raw materials (packaging and
components of perfumes and cosmetics).
• Protection of biodiversity (protection of ecosystems and natural
resources, particularly plant resources).
Watches and Jewelry
• Extraction and transformation of raw materials (packaging, precious
stones and metals).
Fashion and Leather Goods
• Energy consumption and greenhouse gas emissions (lighting and
air conditioning in stores, transport of products).
• Production and transformation of raw materials (packaging, cotton
and other textiles, leathers, etc.).
• Protection of biodiversity (protection of ecosystems and the natural
resources necessary for production).
Selective Retailing
• Energy consumption and greenhouse gas emissions (lighting and
air conditioning in stores, transport of products)
The markers for improvement have been clearly identified. They
require the participation of everyone, beginning with training.
Expanded awareness programs
Over the years, most of the Group’s employees have received awa-
reness training. In 2009, Guerlain conducted a large-scale operation
for all personnel, both at the production sites and at its corporate
offices. Five conferences were organized, during which the Chairman
presented the challenges related to the environment and sustainable
development, and the objectives of the company, such as the reduc-
tion of greenhouse gases by 12% between 2007 and 2012.
At Le Bon Marché, the “Cosmos” Environmental Committee set
twelve objectives based on three principles: living together, the envi-
ronment, and the sustainable economy. Those objectives have been
translated into concrete actions which include a clothing drive for the
Emmaüs association, collection of eyewear for African countries, and
participation in the activity of a dispensary in Vietnam.
Louis Vuitton has expanded employee awareness through marketing
campaigns based on national or international events. During Sustai-
nable Development Week, a Sustainable Development Challenge
mobilized all employees at the Paris headquarters. European Mobility
Week was an opportunity to publish 900 copies of the first Guide to
Green Transport in Paris. More generally, 2009 was a year in which
existing tools were updated, new awareness campaigns (sorting, ISO
14001 certification and others) were launched, and indicators for
water, energy and waste products were displayed in the shops.
In addition to the inauguration of the “Environment and Food Safety”
intranet during Sustainable Development Week, Hennessy decided
to increase awareness for 140 of its employees through a film. With
their children, employees attended a showing of the film “We will
remain on Earth,” followed by a debate on water and green initiatives
for citizens, or the animated film “My small, dear planet”. Thanks to
its partnership with the mayor’s office in Cognac, Hennessy expanded
this operation to the city itself.
Eco-material handbook
This work identifies around forty materials offering an environmental
performance that has value for the Group’s products and explains
the different applications possible in each business. For the fifth edi-
tion, the “Eco-material Handbook” brochure was entirely revamped.
It is intended as a matter of priority for stylists, marketing managers,
developers and buyers for whom it is a true work tool.
TANGIBLE RESULTS AT ALL OUR SITES
The companies have their environmental management system, and
50% of them are ISO 14001 certified. They are working to meet their
ambitious goals of reducing their environmental impact. In 2009, new
ISO 14001 certifications were earned, new Carbon Footprints com-
pleted, eco-construction expanded, and initiatives to optimize waste
management or protect biodiversity were strengthened.
Certification of management systems
All the companies in the Cognac-Champagne-Vodka segment are
now ISO 14001 certified. In the Perfumes and Cosmetics business
group, Guerlain launched the process at two of its sites, and Parfums
Christian Dior certified its logistics center in Saint Jean De Braye.
Louis Vuitton obtained certification in July for its Eole global logistics
site, and successfully passed the follow-up audits for its Barbera
workshop in Spain, its Paris headquarters and its European ware-
house. The company is also developing a multi-site ISO 14001 project
for all its production shops.
Strong involvement in the fight against climate
change
An awareness of climate change has long been a component of the
policy of LVMH, which was a true pioneer when it completed its first
Carbon Footprints in 2002. As of this date, all the Group’s major
Houses have completed their footprints, and are working to implement