LG 2011 Annual Report Download - page 32

Products people are proud to own
Greenovation comes home! Our Smart
Appliances have already been helping
consumers save on energy costs,
and we are continuing to invest in the
technologies that will keep our products
on the forefront of sustainability. So
consumers can point out with pride how
they are doing their part for the planet
right inside their homes.
Encouraging our partners to be green
Green work is teamwork! Our Green
Program, first begun in 2005, has been
helping and supporting our suppliers
to create their own green management
systems. In 2010, we developed it into
Green Program Plus, expanding the
scope of our support across our far-
reaching green business ecosystem.
Recyclable packaging and products
We’re not wasting any opportunity to
help keep communities green. E-waste,
that is! So we are working with local
service providers, recyclers, and NGOs
around the world to implement take-
back programs that comply fully with
e-waste regulations in each country.
And we have been increasing the use of
recycled materials in all of our products
and packaging.
A commitment to reduce Green
House Gas Emissions
A record to be proud of! For
three consecutive years, LG has
been the No.1 company for Green
Management as designated by
the Carbon Disclosure Project
of Korea. But we’re not stopping
there. We aim to reduce 30
million tons of GHG emissions at
the manufacturing and product
usage stage in 2020, comparing
to 2007 emissions. And we
have been expanding our low
carbon management to the whole
value chain, including logistics
and procurement as well as
employees’ business travels.
Growing greener businesses
Yes, green can be good for
business as well as for the planet.
We have spent several decades
investing in the R&D necessary
to lead the next generation of
green enterprise: LED lighting,
solar power, electric vehicles, water
treatment and smart grid not
only because they’re good for the
planet—but they will also be good
for our bottom line.
ENVIRONMENTS
“Greenovation.” The fundamental
wish for all innovation that LG
includes sustainability as a core
value. It’s a wish we’re fulfilling in
five key areas: reducing carbon
emissions, developing greener
businesses, strengthening greener
products’ competitiveness,
working with our suppliers, and
helping to eliminate e-waste
around the world. Now that’s a
wish that we can all live with!
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54
Energy Star* partner of the year
ceremony
6 Motion washing machine,
introduced as an eco-friendly
product at CES 2012 for its energy
saving feature
LG Smart Grid* Showroom
*
Energy Star: A joint program of
the U.S. Environmental Protection
Agency and the U.S. Department of
Energy to protect the environment
through energy efficient products
and practices
*
Smart Grid: A digitally enabled
electrical grid that gathers,
distributes, and acts on information
about the behavior of all suppliers
and consumers in order to improve
the efficiency, importance, reliability,
economics, and sustainability of
electricity services