LG 2009 Annual Report Download - page 33

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LG AIR CONDITIONING COMPANY
The LG Air Conditioning Company has an ambitious goal of achieving sales of USD 10 billion by 2013 as a total heating, ventilation, and air
conditioning (HVAC) and energy solution company. In order to achieve this goal, we restructured the company into five divisions—Residential Air
Conditioning (RAC), Commercial Air Conditioning (CAC), Solar Energy, Lighting, and Solutions. This organizational transformation reflected our
efforts to strengthen our presence in the commercial business area by creating synergies across all our business divisions.
Boasting time-tested technologies for air conditioners
The LG Air Conditioning Company has been a leader in the global residential
air conditioner market for over a decade. Featuring a time-tested combination
of high technologies and business know-how, AC Company became an
independent business unit in 2009. Given its wide experience and extensive
knowledge base, AC Company is expected to be at the forefront of efforts to
establish the company as a total HVAC and energy solution provider.
The LG Air Conditioning Company leads
the market with continuous innovations
for better living. This includes filter
technologies that remove 99.9% of viruses
(including influenza A), and a next-
generation heating system, the Therma V,
that uses the same technology used
for air conditioners. This innovative Air-to-
Water Heat Pump (AWHP) system is more
energy efficient and environmentally friendly
than conventional gas boilers, with less
CO2 emissions.
BREAKTHROUGH
INNOVATIONS
FOR EXCELLENCE IN
57
56
RESIDENTIAL AIR CONDITIONING | LG’s residential
air conditioners (RAC) have been industry leaders since
2000, in terms of market share, trend-setting features, and
performance. LG RAC’s health-conscious features separate
the company from its competitors. Besides looking great
and working well, all LG products are designed to achieve
maximum energy savings.
COMMERCIAL AIR CONDITIONING | LG provides a
wide range of specialized commercial air conditioning (CAC)
products suited to buildings of all types and sizes. LG CAC’s
business areas range from Heating, BMS, and Chiller to
VRF and energy solutions, with a solid infrastructure in all
aspects of sales, service, and IT.
SOLAR ENERGY | LG Solar is a frontrunner in the eco-
friendly, clean, and green business, boasting 25 years
of in-depth R&D and world-leading manufacturing,
production, sales networks, and high-technology bases.
Because LG considers the solar energy business to be a
new growth engine for the LG Group, it has organized a
Solar Industry Cluster to achieve vertical integration in the
solar power industry.
LIGHTING | Because saving energy and conserving the
environment are such important issues, we are committed
to developing next-generation lighting systems. There are
2 major fields in our lighting business: Plasma Lighting
Systems (PLS) and LED Lighting. LG’s green lighting
products are eco-friendly, energy-saving, long-lived, and
easy to control digitally.
SOLUTIONS | The LG Solutions Business is in charge of
management efficiencies, convenient service, and energy
care. There are 3 major fields in our Solution Business:
the Home Management System, the Building Management
System, and Hotel Solutions. Our vision is to be a “world’s
best” solutions provider.