Yamaha 2014 Annual Report Download - page 18

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We will maximize the results of initiatives
undertaken under our current MTP and make
preparations for the start of our next plan.
INTERVIEW
WITH THE PRESIDENT
2014
($106/€140) ($115/€130)
2015
Motorcycles
Marine
Power Products
Others
977.6
276.4
142.2
125.1
1,521.2
1,110.0
290.0
170.0
130.0
1,700.0
2014
($106/€140) ($115/€130)
2015
Motorcycles
Marine
Power Products
Others
22.9
45.8
6.5
12.0
87.2
45.0
51.0
10.5
13.5
120.0
Net Sales (Billion ¥) Operating Income (Billion ¥)
Details of Net Sales and Operating Income by Business (FY2015 Forecast)
Continue to achieve increases in sales and income in all business segments.
Motorcycles: Achieve profitability in developed markets and further improve income in emerging markets to reach
operating income ratio of 5%.
Marine: Reach operating income ratio of 20% through introduction of larger models and cost reductions.
Yamaha Motor Co., Ltd. 󱚈 Annual Report 2014
Can you describe what management challenges you anticipate in 2015, the
final year of your current MTP?
We will make preparations for the start of our next MTP.
In 2015, we will maximize the results of initiatives undertaken under our current MTP and make preparations for the start of our
next plan, which will guide our efforts from 2016 through 2018.
Committed to once again realizing increases in net sales and operating income in all business segments, we have set clear
objectives for each in the year ahead. In the motorcycle business, we will aim for net sales in excess of ¥1,000.0 billion and an
operating income margin in the area of 5% by pressing ahead with efforts to restore profitability in developed markets and to
achieve a recovery in regional sales and profitability levels in emerging markets, thereby transforming this business into one
capable of stable net sales and operating income. In the marine products business, we will endeavor to create a business model
capable of sustaining annual net sales of ¥300.0 billion and an operating income margin of around 20% by promoting a growth
strategy centered on expanding key components of this business, namely, a combination of hull/engine strategy and peripheral
equipment. In the power products business, we will expand our selection of ROVs and other products with the goal of achieving
net sales of ¥170.0 billion and shifting from stable to high profitability.
Q8
Yamaha Motor Co., Ltd. 󱚈 Annual Report 2014 33
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