Porsche 2003 Annual Report Download - page 54

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50
Services 2003 ⁄ 04
locations worldwide and also offers numerous advantages as
a travel card.
The card’s service package includes fully comprehensive in-
surance and letters of credit for vehicle purchases. The
service offers Porsche owners free priority parking in AVIS
depots at airports – with car valeting if required – and a hire
car reservation in special circumstances. Porsche Card
holders also have the use of a 24 hour telephone service for
obtaining flight information, for example, and for booking
tickets; they are eligible for hotel discounts and can reserve
tables in restaurants.
Porsche Card holders receive comprehensive travel informa-
tion including details of embassies and consulates abroad,
the latest currency and customs regulations, the best travel
routes and weather updates.
The Porsche Card also facilitates better planning for sporting
and cultural events. The cardholder can obtain telephone
information about events and purchase entrance tickets – for
football or tennis, classical or pop music concerts and theater
or open-air performances.
The Lufthansa VISA Card Gold gives the Porsche driver wait-
ing list priority as a Frequent Traveler or Senator on all Luft-
hansa flights, lounge access all over the world, travel insurance
and automatic participation in the Miles & More Program.
Porsche Insurance Services
Porsche is also active in the insurance sector. We have co-
operated with the HDI to design an insurance product which,
in addition to favorable rates, has numerous other advantages,
including letters of credit for use at home and abroad, high-
quality rental cars in the case of an accident and a replace-
ment-as-new clause for the first year following registration.
Growth in Consultancy Services
Porsche also offers consultancy services to business
customers through Porsche Consulting GmbH. This subsidiary
company now ranks among the 25 leading corporate con-
sultancy companies in Germany. The company was created
following Porsche AG’s own restructuring program in 1994
and has since then assisted many successful companies in a
wide variety of business sectors. This was also true for the
period under review. Despite overall stagnation in the con-
sultancy services market, Porsche Consulting continued the
impressive growth trajectory of previous years. Turnover in-
creased by 17 percent to more than EUR 19.5 million, with
73 percent generated by external customers. The company
also anticipates strong growth rates in the years to come.
Porsche Consulting focuses primarily on process optimization
and cost reduction. To an ever-increasing extent, the consult-
ancy portfolio now includes business sectors other than
the classic customer base in the automotive industry. More
specifically, Porsche Consulting now numbers amongst its
clients companies from the mechanical and electrical engineer-
ing sectors, as well as the food, construction, furniture and
domestic appliance industries. The company has also suc-
cessfully implemented its first projects in the commercial and
financial services sectors.
Porsche Consulting has a staff of 91. They work together with
their clients on site to develop solutions to problems in the
entire process chain from development via procurement and
production through to distribution. The extent of the projects
ranges from brief production workshops to optimization of the
entire value chain in international companies.
A key element in the range of services offered by Porsche
Consulting is the Porsche Academy. The Academy offers a
range of customized qualifications by means of open and
individual seminars, including those held for management-
level staff. Among the services provided by the Porsche
Academy are benchmark seminars in Japan, Europe and the
USA, which provide an insight into the practices of parti-
cularly successful companies.
Far-reaching Process and IT Solutions
For the last few years, the range of services offered by the
Porsche Engineering Group and Porsche Consulting GmbH
has been enhanced by yet another Porsche subsidiary: the
Mieschke, Hofmann und Partner (MHP) management and IT