JVC 2013 Annual Report Download - page 21

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The JVCKENWOOD Group had been allotting its development and
production resources related to optical devices and audio systems
to the Home & Mobile Electronics Business for consumer
electronics and the Professional Systems Business for professional-
use system products. Meanwhile, the Group saw the necessity to
integrate the development and production resources of the
Consumer and Professional System Businesses in order to enhance
competitiveness and shift the core of its growth from the
consumer business to the professional systems business. Thus, it
reviewed its business segment structure on June 25, 2013.
The Home & Mobile Electronics Business was reorganized and
renamed the Optical & Audio Segment to consist of the Imaging
Division, under which the development and production functions
for consumer and professional-use optical devices are integrated,
the Audio Division, under which the development and production
functions for the consumer and professional-use audio systems
are integrated, and the Image & Optical Device Division, which
oversees optical pickups for car-mounting equipment (previously
handled by the Car Electronics Business), and such optical devices
as projectors.
In the Imaging Division, we are shifting our focus to proposal-
based high-value-added products amid the maturation of the
consumer camcorder market. With an eye toward the
popularization of moving image communications via smartphones,
we are also making progress with the planning and development
of proposal-based products such as, live streaming cameras that
boast reinforced linkage with smartphones and tablets using Wi-Fi
technology and the expansion of shooting fields with sports
camcorders in an effort to create new added value. In addition,
we maintain a strong presence in principal markets around the
world. We have achieved this by developing high-value-added
products that meet the needs of professional and niche markets,
including camcorders compatible with the 4K2K imaging
infrastructure, and hybrid cameras.
In the Audio Division, we are accelerating efforts to
concentrate on high-value-added products by narrowing sales
areas and products, outsourcing, and embodying network devices
and design-specific products. The aim is to focus on businesses
that can demonstrate the strengths of the JVC and KENWOOD
brands. With regard to the headphone sector in the AV Accessory
Segment, we will concentrate on the popularization of portable
music players as another business opportunity. Therefore, we are
increasing our presence in the major markets around the world
through speedy and flexible development and production systems,
as well as with an extensive product range that leverages the
Groupʼs unique advanced acoustic and noise cancellation
technologies. We will also increase the line-up of our flagship and
special models for emerging countries, and work to expand sales
areas.
In the Image/Optical Device Division, we will make the most
of our advanced video, cutting-edge image processing and 3D
technologies to commercialize full-fledged home projectors and
3D projectors based on our proprietary Liquid Crystal on Silicon
(LCOS) micro display technology, as well as the next generation of
image devices, such as HUD, by launching full-scale production of
Pico devices. We will also work toward launching projectors
compatible with 4K2K and 8K4K that are regarded as the
culmination of high-definition imaging technology in order to
expand our businesses in global markets with our advanced
technologies and products. Furthermore, we will expand the
variety of new image and optical products, which are unique to
JVCKENWOOD, through collaboration with the Car-mounting
Equipment Business, which has highly reliable optical assembly
technologies.
For the future, we will expand our business domains from
mass-market products to products and solutions for niche and
professional markets. We will also actively use image techniques
as well as video and acoustic technologies that have been
advanced under the JVC and KENWOOD brands in the Car
Electronics Segment, Professional Systems Segment and Soft
Entertainment Segment to combine them with the image
processing, data compression/decompression, communications/
network and user interface technologies, while strengthening
collaboration between these segments to enhance
competitiveness.
Major Products
Camcorders, Home Audio, AV Accessories, Projectors, Displays,
Optical Pickups for Car-mounted Equipment
Net sales and operating income (Billions of yen)
100.5
107.8
108.4 107.3
2.5
4 .1
7.9
6.3
4.0
-1. 3
3.6 3 .1
1.1
-10 . 8
-0.8
1.7
2.0
-1.7
2.2
1. 2
91.8
91.4
92.5 93.5
68.8
141.8
100.1 77. 5
40.9
44.9
42.9
36.7
FYE
3/'10
FYE
3/ '11
FYE
3/ '12
FYE
3/'13
FYE
3/'10
FYE
3/ '11
FYE
3/ '12
FYE
3/'13
FYE
3/'10
FYE
3/ '11
FYE
3/ '12
FYE
3/'13
FYE
3/'10
FYE
3/ '11
FYE
3/ '12
FYE
3/'13
Net sales
Operating
income
19
JVC KENWOOD Corporation
Business Overview