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Hyundai Motor Company Annual Report 2004_54
Social Contribution
Instead of solely donating money, we are committed to actively
serving those in our community who need it most by identifying
what they need and working with them to stand on their own.
Hyundai Motor Company strives to set an example for the
world regarding corporate responsibility and volunteerism
under the slogan “One Community Living Together.” HMC
developed a policy of “Social Partnership Interlink Marketing”
to actively help those in need. Instead of solely donating
money, we are committed to actively serving those in our
community who need it most by identifying what they need
and working with them to stand on their own.
We realize that our products can be utilized to help our
community and therefore design automobiles that meet safety
standards for the physically challenged. The Matrix model
was designed with one-touch rotational seats and loading
systems that can easily handle heavy electric motor
wheelchairs. We also donate our time and services by
organizing free vehicle inspections for the disabled and
elderly.
We designated several weeks in January 2004 as “Social
Charity Activity Weeks,” visiting orphanages and retirement
homes, and donating US$2 million to these charities. In
addition, we donated US$7 million to the Korean Community
Chest. In March 2004, we encouraged our employees to
participate in blood drives, donating much-needed blood to
leukemia and cancer patients. That month, we also
sponsored a fundraiser with The Beautiful Store, a non-profit
organization that collects and sells used goods and donates
the profits to charity. Our employees donated 60,000
personal items to the store. HMC also donated a truck to
help the store operate with mobility. We donated money to
the South Korean Red Cross, which they used to purchase
and donate 3,000 wheelchairs for community hospitals and
low-income families. Each spring for the last eight years,
employees from our Ulsan plant visit the Sung Shim Center
for Leprosy, bringing food and enjoying activities with the
residents. Our social volunteer team has over 1,200
members. In the past, they have even hosted Korea’s
“Wheelchair Olympics,” community clean-ups, and
orphanage visits.
We acknowledged our responsibilities as a leader in Asia by
becoming one of the first corporations to offer support to the
South-East Asian nations damaged by the tsunami last
December. We were actively involved in voluntary services by
providing donations and relief goods corresponding to
US$1.5 million. More importantly, we sent a team of 5,000
relief workers to the area consisting of employees and
dealers. In the past, our relief efforts have come to the aid of
many, including victims of natural disasters such as the
earthquakes in Algeria and Iran, where we donated
ambulances to aid in rescue efforts.
A company, we feel it is our responsibility to promote social
and cultural awareness through education and voluntary
services throughout our community. We promote these ideals
in all of our employees, who in turn strive to realize these
values and implement them every day at Hyundai Motor
Company.
For the past four years Hyundai has
funded scholarships, research grants,
continuing education grants, and
sponsorships to support nurses and
healthcare professionals in America. In
April, Hyundai sponsored the annual
conference of the Foundation of National
Student Nurses Association (NSNA),
where we granted five US$1,200 nursing
scholarships. In June, Hyundai gave a
US$5,000 scholarship to the Royce
Osborn Minority. Hyundai plans to
continue its support and will participate in
several conferences for nurses and
healthcare professionals in 2005. In April
2004, Hyundai America Technical Center
in Michigan donated a water booster
pump to improve the city’s regional water
supply. Hyundai California donated Santa
Fe SUVs as police cruisers to the State of
California. For several years, Hyundai has
partnered with Montel Williams and
Oprah to reach out to those in great
need. Their programs do a superb job of
bringing corporate donations of either
products or services to those who need
them the most. Hyundai is honored to be
partnered with these programs to make a
difference in the lives of our fellow
citizens.
One Community Living Together Hyundai America Cares
Other American Charities Receiving Hyundai Support
National Affiliates
ALS Association
American Cancer Society
American Diabetes Association
American Heart Association
Boy Scouts of America
United Way of Orange County-Latino Unity Sponsorship
WISC Foundation
YWCA
YWCA of Greater Los Angeles
Multicultural Charities
A3M
African Americans on Wheels
Latino Health Access
Native American Indian Culture Center
Native American Media
Prototypes
Sweet Strings Musical Organization
Corporate/Community Charities
Cal State Fullerton School Violence Prevention
City of Hope
City of Los Angeles
(Museum of Tolerance Violence Prevention Seminar)
Deputy Firefighters
Fantastikids
Fountain Valley High School Barons Baseball Team
Institute of Internal Auditors
Los Angeles Women’s Foundation
Mariners Church (Summer Camp for Foster Kids)
National Multiple Sclerosis Society
Oceanside Women’s Shelter
Omega Boy’s Club of San Francisco
Orange County Child Abuse Prevention Center
Police & Sheriff’s Support Fund
Read Across America
Red Cross
San Bernardino County Safety
Second Harvest Food Bank
Soccer for Hope Inspirational Walk
St. Lucy’s
The All-American Boys Chorus
University of Maryland School Violence Prevention Seminar
Arts/Humanities Charities
Arts/Humanities Charities
Create Now
Healing Odessey
Pasadena Dance Theater