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Electrolux and
the capital markets
In its communication with the capital markets, Electrolux aims to supply relevant, reliable,
accurate and updated information about the Group’s development and nancial position.
Financial information is supplied continuously in annual and
interim reports. Telephone conferences are arranged in con-
nection with the publication of interim reports, at which Group
Management presents results followed by a question and
answer (Q&A) session, which is simultaneously webcasted on
the Groups website.
Electrolux Investor Relations department arranges approxi-
mately 300 meetings annually for investors and analysts. Meet-
ings with investors are held at the Group’s head ofce in
Stockholm, Sweden, as well as in the form of roadshows,
primarily in major financial markets in Europe and the US.
Electrolux also interacts daily with the capital markets. Further-
more, Electrolux arranges Capital Markets Days and the Annual
General Meeting, providing shareholders and investors with the
opportunity to attend presenta tions and interact with the com-
pany. For addi tional information, please visit the Groups
website www.electrolux.com/ir
Strategy in focus at Capital Markets Day
On November 13, investors and analysts gathered at Electrolux headquarters in Stockholm for the
Capital Markets Day where management presented a review of the Group’s ongoing strategy, overview
of the current business environment and expectations for 2014. The main takeaways were:
Four strategic pillars | Clear focus on
the Groups four strategic pillars: profit-
able growth, innovation, operational
excellence, and people and leadership.
The strategy will contribute to the cre-
ation of sustainable economic value
and increased return to all stakeholders.
Profitability | Electrolux is taking
actions to restore profitability, primar-
ily in Europe, the Middle East and
Africa. A plan was announced in
October and the Group is now accel-
erating its efforts to improve opera-
tional excellence by continuing the
final stage of the manufacturing foot-
print program and by further reducing
the overhead costs.
Intensified investments | Intensified
investments in product development
and marketing, mainly with the new
product launch in China.
North America | North America team
focus on profitable growth and expan-
sion in new market channels and seg-
ments.
Growth goals | The Group reiterates
its growth ambitions and mission to
achieve an EBIT margin of at least 6%
with an asset turnover of 4 times, giving
a return on net assets in excess of 20%.
74 ANNUAL REPORT 2013
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