Electrolux 2013 Annual Report Download - page 39

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Sustainability Awards 2013
An employee engagement program for The Purpose, which
aims to build an understanding of the value Electrolux creates
beyond financial and market objectives, helps make societal
and environmental value creation a core part of the employee
mindset. Around 2,400 employees have participated in work-
shops.
The Electrolux Code of Conduct has been updated to better
reflect the UN Guiding Principles on Business and Human
Rights and the Group’s human right risk assessment. Approval
and launch is planned for 2014.
The roll-out of the Ethics Program continued, planned for
completion in 2014 – see page 46.
Electrolux continued to focus on energy use and carbon
emissions in manufacturing. Both relative and absolute targets
have been set.
The 2015 reduction goal of 15% is based on 2011 production
level. In 2013, the Group achieved a 10% relative improvement.
In absolute terms, this means an increase in energy use by 11%
due to acquisitions and start-up of new factories.
Stakeholders and society
Electrolux endeavors to be a responsible, open and honest
societal partner and build trust, partnership and engagement
with stakeholders along the value chain. As part of the compa-
ny’s responsible sourcing initiatives, Electrolux held training ses-
sions for some 190 representatives from suppliers in Asia, the
Middle East and Latin America to engage them in the Group’s
sustainability work.
As a signatory of the UN Global Compact, Electrolux commit-
ted to promoting the ten principles covering human rights, labor
standards, environment and anti-corruption along its value chain.
In 2013, Electrolux participated in UNICEF’s network on chil-
dren’s rights and business principles as well as the Swedish
Network for Business and Human Rights, and arranged a semi-
nar with industry counterparts about conflict minerals.
The company keeps track of trends and actively monitors
issues through dialog with stakeholders. Learnings are shared
with relevant functions and considered as part of the company’s
continuous improvement.
In 2013 and for the seventh consecutive year, Electrolux was
recognized as leader of its industry sector in the prestigious
Dow Jones Sustainability World Index (DJSI). This positions the
Group within the top 10% of the 2,500 largest companies for
social and environmental performance.
Climate smart
Green Range
Electrolux offers a Green Range of the most
efficient products to meet the increasing
demand for energy and cost-efficient
appliances. In 2013, the Green Range
represented 12% of products sold and 24%
ofgross profit. A key challenge is to rapidly
transfer innovation from the premium to the
mass-market segment.
37ANNUAL REPORT 2013