DHL 2000 Annual Report Download - page 52

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44
The Direct Marketing business division also increased its sales by 3.6%
compared with the previous year. This division serves business customers
almost exclusively; the actual figure is 99%. Just 1% of the volume sent is
generated in the consumer-to-business area. Thanks to sustained growth
trends in the advertising industry, revenue in this business division rose
once more by 1.2%. Revenue was 2,083 million in 2000 after standing at
2,059 million in 1999.With this revenue level,we achieved a 46.1% share
of the total market.
The Press Distribution business division increased its sales by 2.1% com-
pared with the previous year and achieved tangible revenue growth. Rev-
enue,currently at 848 million, rose by 26.3 million or 3.2% com-
pared with 1999.
Profits virtually doubled as quality increases
We were able to virtually double our 1999 profit from operating activities,
before amortization of goodwill (EBITA),achieving 2,004 million in 2000.
This pleasing development can be traced back primarily to a decline in
operating expenses before depreciation by 974 million to 9,259 million.
Overall,particularly as a result of reduced contributions to the Deutsche Post
Pensions Service we were able to reduce staff costs by 1,224 million to
5,762 million, thus improving the staff costs-to-revenue ratio from 60.1%
to 49.1% within one year.The average number of employees is 1.7% below
the previous years figure.Other operating expenses rose by 281 million
to 3,497 million, caused by a rise in cost of materials of approx.56 mil-
lion and an increase in other costs by approx.225 million.In 2000 we took
another important step toward increasing the automation level by introduc-
ing carrier sequence barcode sorters in our delivery districts.
M AIL corporate division: EBITA
in millions
1,009
1999 2000
2,004
No. of items
in billions
21.03
1999 2000
21.76