DHL 1999 Annual Report Download - page 34

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33
B.Vertical use
Establish e-Business competence within the Group and
coordinate its use in all business processes.This will entail:
Making all our products and services available on the
Internet.
Using the opportunities offered by the Internet to opti-
mize our internal processes (such as procurement).
In addition, we are striving to establish partnerships
and cooperation link-ups with well-known, very suc-
cessful Internet and e-Business companies. One exam-
ple of these activities is the joint venture we recently
established with IBM to promote online trade.
The development of new, virtual intermediaries is open-
ing up enormous market opportunities for postal and
logistics enterprises because these intermediary firms
outsource transport and logistics services to a much larg-
er degree than conventional providers do.As Deutsche
Post World Net,we will gear our range of services to this
trend. Market analyses conducted by Forrester and
negative headlines about delivery problems experienced
during the holiday season in the United States show just
how critical high-quality logistics (back-end services)
are for e-Commerce.
Deutsche Post World Net has completed its transition
from a purely national transport service provider to a
global fulfilment service provider. Our future strategy
will be to establish ourselves as a competent partner for
e-Commerce companies and as the leading e-Com-
merce logistics service provider.
To support our objectives, we will be expanding our
comprehensive quality program which is geared to the
integrated quality concept used by the European Foun-
dation for Quality Management (EFQM), because what
is true today will also be true tomorrow:Top-level qual-
ity is the foundation for success.
We are enormously optimistic about the future. The
global markets served by our business segments offer
new potential.We are determined and ready to seize this
opportunity.
Management Report
1. Group Level
2. Brand Level
3. Business Division
4. Product Level EURAPID GIRO PLUS
The four levels of brand architecture