Cracker Barrel 2004 Annual Report Download - page 26

Download and view the complete annual report

Please find page 26 of the 2004 Cracker Barrel annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 66

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66

Good Country Cookin’. For 35 Years And Countin’.
24
But those were just some of many milestones that we are pleased to
look back on in 2004. During this past year, we celebrated our
35th Anniversary with the opening of our 500th location in O’Fallon,
Missouri. Impressive as that number may be, we believe we actually
have far more to look forward to, and have already established the goal
of opening our 1,000th Cracker Barrel location. While that may
sound like an aggressive plan, we’re confident we can get there through
hard work and our continued rigorous site selection process – the
kind of process that has allowed us to close a mere nine locations in
our entire history, far fewer than any other restaurant concept we
know of comparable size or years in business.
Most of all, we’ll get there with the help, enthusiasm and dedication
of approximately 60,000 valued employees – the people who help
Cracker Barrel to carry on the traditions and values that have taken
us so far over these past 35 years. And, of course, we can never
forget the more than half a million daily guests, neighbors and friends
whom we are privileged to welcome to our Cracker Barrel Old
Country Store locations for some good country cookin’ and plenty
of country hospitality.