Cracker Barrel 2004 Annual Report Download - page 14
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Please find page 14 of the 2004 Cracker Barrel annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.-
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Offering Folks A Warm Welcome Since 1969.
If you had walked into the Cracker Barrel Old Country Store
restaurant back when we first opened in 1969, you would have found
something that was pretty unique for the American road.
Back then, the new Interstate Highway System was finally stretching
its way from coast to coast and border to border and there were
very few, if any, places where travelers could stop for a reliable and
comfortable break along the way. It was a time when many people
saw the new interstates as the end of the line for small towns and things
like country stores. But, to us, country stores were just what
travelers needed – a home away from home where you could find a
friendly face serving familiar food and hearty breakfasts all day
long, and maybe even pick up some authentic country wares that
reminded you of a time gone by.
Thirty-five years and more than 500 locations later, it seems that
our hunch was right. We like to think that’s because ever since
we opened that very first Cracker Barrel store alongside a stretch of
Highway 109 in Lebanon, Tennessee, we’ve been taking great
traditions and trying our best to make them current and keep them
relevant for our guests, year after year.
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