Blizzard 2005 Annual Report Download - page 30

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Publishing Net Revenues by Platform
Publishing฀net฀revenues฀increased฀61%฀from฀$665.7฀million฀for฀the฀year฀ended฀March฀31,฀2004฀to฀$1,072.7฀million฀for฀the฀year฀ended฀March฀31,฀2005.฀The฀following฀table฀
details฀our฀publishing฀net฀revenues฀by฀platform฀and฀as฀a฀percentage฀of฀total฀publishing฀net฀revenues฀for฀the฀years฀ended฀March฀31,฀2005฀and฀2004฀(in฀thousands):
Publishing Net Revenues
Year Ended
March 31, 2005
% of Publishing
Net Revs
Year Ended
March 31, 2004
% of Publishing
Net Revs
Increase/
(Decrease)
Percent
Change
PC $ 220,087 21% $ 132,369 20% $ 87,718 66%
Console
฀ Sony฀PlayStation฀2 417,310 39% 289,048 43% 128,262 44%
฀ Microsoft฀Xbox 196,894 18% 145,111 22% 51,783 36%
฀ Nintendo฀GameCube 96,936 9% 52,909 8% 44,027 83%
฀ Other 2,807 —% 21,350 3% (18,543) (87%)
Total฀console 713,947 66% 508,418 76% 205,529 40%
Hand-held
฀ Game฀Boy฀Advance 101,642 9% 24,621 4% 77,021 313%
฀ PlayStation฀Portable 19,200 2% — —% 19,200 100%
฀ Nintendo฀Dual฀Screen 17,699 2% — —% 17,699 100%
฀ Other 154 —% 324 —% (170) (52%)
Total฀hand-held 138,695 13% 24,945 4% 113,750 456%
Total฀publishing฀net฀revenues $ 1,072,729 100% $ 665,732 100% $406,997 61%
Personal Computer Net Revenues
(In thousands)
March 31, 2005
% of Publishing
Net Revenues March 31, 2004
% of Publishing
Net Revenues Increase/(Decrease) Percent Change
$220,087 21% $132,369 20% $87,718 66%
Net฀revenues฀from฀sales฀of฀titles฀for฀the฀PC฀increased฀66%฀from฀$132.4฀million฀for฀the฀year฀ended฀March฀31,฀2004฀to฀$220.1฀million฀for฀the฀year฀ended฀March฀31,฀2005.฀
Driving฀the฀increase฀were฀the฀fiscal฀2005฀releases฀of฀
Doom 3
฀and฀
Rome: Total War
฀combined฀with฀continued฀strong฀sell-through฀of฀our฀catalog฀title,฀
Call of Duty
.฀According฀
to฀NPD,฀we฀were฀the฀only฀publisher฀to฀have฀three฀top-ten฀PC฀titles฀for฀calendar฀year฀2004—
Doom 3,
฀
Call of Duty
฀and฀
Rome: Total War
.฀Also฀contributing฀to฀the฀increase฀in฀
net฀revenues฀from฀sales฀of฀titles฀for฀the฀PC฀was฀an฀increase฀in฀the฀total฀number฀of฀titles฀shipped฀from฀eight฀in฀fiscal฀2004฀to฀fifteen฀in฀fiscal฀2005.฀We฀expect฀fiscal฀2006฀
PC฀publishing฀net฀revenues฀as฀a฀percentage฀of฀total฀publishing฀net฀revenues฀to฀remain฀consistent฀with฀fiscal฀2005.
page 28
Activision, Inc. — 2005 Annual Report
Management’s Discussion and Analysis of Financial Condition and Results of Operations