Baker Hughes 2013 Annual Report Download - page 27

Sustainability
At Baker Hughes, we realize that we
earn our license to operate, not only
by helping our customers achieve their
asset development goals, but also by
being stewards of the environment and
responsible members of the communities
in which we live and work.
Baker Hughes continually looks for ways to support
our primary social causes—health and education—
along with ways to engage our employees’ time and
talents in these sustainability efforts. In 2013, Baker
Hughes employees participated in a wide range of
social initiatives that ranged from renovating a school
for the deaf, to awarding scholarships to female
engineering students in Ghana, to raising relief funds
for victims of Typhoon Haiyan in the Phillippines.
And in Malaysia, we supported our customer’s sus-
tainability objectives by opening the Baker Hughes
Petroleum Education Centre at Universiti Teknologi
PETRONAS (UTP), along with scholarship awards.
We also recognize that by attracting, developing, and
retaining a diverse talent pool, our employees will
make better business decisions and the company will
be a better partner with our stakeholders. In 2013,
we implemented a new military recruiting program
that allows us to tap into a diverse, dedicated, and
highly skilled group of individuals who are transition-
ing from military service to civilian life. The goal of
this program is to fi ll 15 percent of open positions in
the United States with veterans.
Baker Hughes works collaboratively within the oil and
gas industry and directly with customers to address
common health, safety, and environmental (HSE)
issues and emerging challenges through active
engagement in various industry groups. This year,
we hosted our annual engagement forum with oil
and gas companies to advance the conversation and
provide deeper, collective insight into driving HSE
performance across the industry.
The safety of our employees, our customers, and
our other business partners is our most important
objective each and every day. At Baker Hughes, we
aim to make every day a ‘Perfect HSE Day’—that is,
a day with no injuries, no accidents, and no harm to
the environment. This year, we took an important
next step toward reaching our goal by launching our
Life Rules! , a new process to help us remain focused
on critical hazards and risks.
To help protect our environment, we continue to focus
on energy effi ciency and water conservation to align
with our sustainability strategy and commitment to
manage the risks associated with climate change.
Sustainability improvements in our products and
services continued this year with the expansion of
our Rhino™ Bifuel fl eets of hydraulic fracturing units.
These units can replace up to 70 percent of the diesel
fuel with natural gas, reducing greenhouse gas emis-
sions. In 2013, we converted nearly 100 pumps in our
hydraulic fracturing fl eet to enable natural gas use.
Other advances include the further development of
environmentally-preferred chemicals and new technol-
ogies that reduce the amount of fresh water required.
Our visible leadership team and the daily efforts of all
our employees have helped Baker Hughes become a
sustainable company—one that protects its people,
its assets, the environment and the communities
where we live and operate.
22 Baker Hughes Incorporated