Avnet 2001 Annual Report Download - page 21

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19
Avnet Computer Marketing’s (CM) specialized business models served the group
well in FY’01, giving it an enviable degree of stability while many in the industry
struggled to survive. In a year that ended in a severe sales downturn that hit the
technology sector with particular force, CM continued to gain market share with
its major suppliers. In up markets and down, CM has continued to prosper not
only because of its focused selling models, but also due to its strong management
team and its ability to execute.
In a Down Market, CM Prospers
In the second year with president Andy Bryant at the helm, CM’s model
manifested itself in a record sales performance. Revenue climbed to approximately
$2.85 billion – an increase of more than 33 percent over the previous fiscal year –
while operating profit was up almost 50 percent.
CM started – and ended – FY’01 on the offensive with major acquisitions, each
of which factored strongly in the Company’s performance. CM’s mission: Be the
leader in information technology (IT) value-added distribution by building
channels to market for its suppliers, by creating opportunities for its employees
and by providing outstanding customer satisfaction.
CM goes to market through three focused divisions: Avnet Hall-Mark, Avnet
Enterprise Solutions and Avnet Convergent Technologies. CM targets enterprise
level end-user customers directly through its single-tier solutions integration
channels, and indirectly via the value-added reseller (VAR) community through
its two-tier value-added distribution channels.
Today’s technology market is driven by e-business infrastructure requirements,
the need for enhanced customer relationship management (CRM) and greater
operational efficiencies. These market conditions have created an unsurpassed
need for technology infrastructure, specifically UNIX and Intel-based servers,
data storage, software and network solutions, and services – all designed to
optimize IT performance. CM excels in delivering these complex solutions in a
value-added environment. Engineers install software, storage and networking
products as part of the complex systems assembly process.
“Our track record of building
specialized divisions, combined
with our focus on adding value
to today’s leading computer
technologies, has put us in a
leadership position in the
marketplace and has enabled us
to deliver measurable growth
and profitability for Avnet and
its shareholders.”
—Andy Bryant
computer
marketing
computer
marketing