Tiscali 2012 Annual Report Download - page 19
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Annual financial report as at 31 December 2012
Date File Name Status Page
-
Annual Report as at 31
December 2012 19
Evolution of the customer base
(000) 31 December
2012
31 December
2011
ADSL customers 479.1 494.3
of which LLU 344.8 344.3
Narrowband and Voice customers 39.0 52.7
Dual play customers 347.9 349.3
The LLU network coverage at 31 December 2012 amounted to 688 sites.
Voice
The Voice segment includes traditional telephone and wholesale services.
During 2012, there was a decrease in revenues relating to analogue voice services, equating to EUR
12.1 million (-45.3% with respect to 2011, essentially attributable to the reduction in volumes of
wholesale services (-65.3%) due to a precise strategic choice, determined by the fact that the margins
on this type of services are very low.
Narrowband
The narrowband segment was naturally down and passed from 4.1 million in 2011 to 3.1 million in
2012.
Business services
Revenues from business services (VPN, housing, hosting services, domains and leased lines),
excluding those from access and/or voice products for the same customer base already included in
their respective business segments, as at 31 December 2012 amounted to EUR 16.4 million, up 9.2%
with respect to the EUR 15.1 million in the same period of 2011.
Media
During 2012, revenues for the Media and value added services segment (mainly concerning sales of
advertising space) amounted to around EUR 23.4 million and were up with respect to the previous
year (EUR 20.9 million in 2011). The increase in Media revenues is essentially attributable to the rise
in traffic on the Tiscali.it portal and on other network sites, as well as the improved performance of the
sales network.
Other revenues
Other revenues totalling EUR 1.5 million mainly concern the recharging to customers of costs relating
to billing.
Indirect operating costs during 2012 came to EUR 57.9 million (24.8% of revenues), a reduction in
terms of proportion of revenues compared with last year’s figure (EUR 67 million, 25% of revenues).
Within indirect operating costs, marketing costs amounted to around EUR 8.2 million and were down
with respect to the previous year (EUR 12.4 million).
Payroll and related costs amounted to EUR 34.5 million (14.7% of revenues), down with respect to
2011 (EUR 38 million, 14.2% of revenues). This reduction was essentially attributable to the savings