Suzuki 2002 Annual Report Download - page 8

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The Japanese Market
The number of motorcycles put out by the four Japanese makers
in the domestic market in the fiscal year 2001 (from April 2001
through March 2002) amounted to 736,000 units (95% of the
previous year) in total volume -- a continuing decline that didn't
stop, due to factors such as weak personal consumption due to the
long continuing economic stagnation, maturing of the market,
smaller number of children, and changes in consumer tastes.
Breaking down the figure by displacement classes, the volume for
the 50-to-125cc class dropped to 603,000 units (95% of the previous
year), while the volume for 126cc-and-over class grew to 133,000
units (110% of the previous year). The growth of the 126cc-and-
over class can be attributed to strong sales of 126-to-250cc models
known as "street types" which are popular among young people
(36,000 units, 128% of the previous year), and sales growth of
126cc-and-over scooters (33,000 units, 118% of the previous year).
Within these general conditions, total volume for Suzuki dropped
to 110,000 units (96% of the previous year). Breaking down the
figure by displacement classes, the volume for the 50-to-125cc class
dropped to 84,000 units (90% of the previous year), while the
volume for 126cc-and-over class grew to 26,000 units (118% of the
previous year).
The drop in the 50-to-125cc class can be attributed to the drop in
the 51-to-125cc class due to the drop in the number of delivery of
the FB90 due to the service life of postal delivery vehicles being
extended from 5 years to 6 years. This resulted in a big drop of 65%
as compared to the previous year for this class (down to 20,000
units).
The growth in the 126cc-and-over class can be attributed to the
continued strong sales of 126-to-250cc class models of
MOTORCYCLES
SMASHVan Van 200GRASS TRACKR BIG BOY
Toyokawa Plant
Motorcycles and outboard motors assembling plant
SKYWAVE 250 Type S
GrassTracker 250, Big Boy 250 and Sky Wave 250 following the
previous year, and the introduction of new products such as the Sky
Wave 250 Type S, 250SB, GSX250FX and VanVan 200.
In this class, Suzuki marked a large growth, to 129% of the
previous year (to 20,331 units), while the same figure for all makers
was 107% of the previous year.
SUZUKI MOTOR CORPORATION
6