Snapple 2008 Annual Report Download - page 26

Download and view the complete annual report

Please find page 26 of the 2008 Snapple annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 150

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120
  • 121
  • 122
  • 123
  • 124
  • 125
  • 126
  • 127
  • 128
  • 129
  • 130
  • 131
  • 132
  • 133
  • 134
  • 135
  • 136
  • 137
  • 138
  • 139
  • 140
  • 141
  • 142
  • 143
  • 144
  • 145
  • 146
  • 147
  • 148
  • 149
  • 150

Products and Distribution
We are a leading integrated brand owner, bottler and distributor of non-alcoholic beverages in the United
States, Mexico and Canada and we also distribute our products in the Caribbean. In 2008, 89% of our net sales were
generated in the United States, 4% in Canada and 7% in Mexico and the Caribbean. We sold 1.6 billion equivalent
288 ounce cases in 2008. The following table provides highlights about our key brands:
• #1 in its flavor category and #2 overall flavored CSD in the United States
• Distinguished by its unique blend of 23 flavors and loyal consumer following
• Flavors include regular, diet and cherry
• Oldest major soft drink in the United States, introduced in 1885
• A leading ready-to-drink tea in the United States
• A full range of tea products including premium, super premium and value teas
• Brand also includes premium juices, juice drinks and enhanced waters
• Founded in Brooklyn, New York in 1972
• #2 lemon-lime CSD in the United States
• Flavors include regular, diet and cherry antioxidant
• The original “Un-Cola,” created in 1929
• #1 apple juice and #1 apple sauce brand in the United States
• Juice products include apple and other fruit juices, Mott’s Plus and Mott’s for Tots
• Apple sauce products include regular, unsweetened, flavored and organic
• Brand began as a line of apple cider and vinegar offerings in 1842
• #1 orange CSD in the United States
• Flavors include orange, diet and other fruits
• Licensed to us as a soft drink by the Sunkist Growers Association since 1986
• #1 fruit punch brand in the United States
• Brand includes a variety of fruit flavored and reduced calorie juice drinks
• Developed originally as an ice cream topping known as “Leo’s Hawaiian Punch” in 1934
• #1 root beer in the United States
• Flavors include regular and diet root beer and cream soda
• A classic all-American beverage first sold at a veteran’s parade in 1919
• #1 ginger ale in the United States and Canada
• Brand includes club soda, tonic, green tea ginger ale and other mixers
• Created in Toronto, Canada in 1904 and introduced in the United States in 1919
2