Ryanair 2010 Annual Report Download - page 49

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47
Since October 1, 2009, all passengers have been required to use Internet check-in. Internet check-in is
part of a package of measures intended to improve service by reducing airfares as well as reducing check-in
lines. See “Item 4. Information on the Company—Reservations/Ryanair.com.” The Company has deployed this
system across its network. Any disruptions to the Internet check-in service as a result of a breakdown in the
relevant computer systems or otherwise could have a material adverse impact on these service-improvement and
cost-reduction efforts. The result of this requirement is that Ryanair has reduced airport and handling costs, as a
result of the need to have fewer check-in staff and rented check-in desks. There can be no assurance, however,
that this process will continue to be successful or that consumers will not switch to other carriers that provide
standard check-in facilities, which would negatively affect the Company’s results of operations and financial
condition.