Macy's 2000 Annual Report Download - page 8

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Exc
Customers expect something special when they walk into a
Federated st ore. And that’s what t hey get. Our success is rooted in an exceptionally strong
program of private brands, which differentiates our merchandise assortments while providing
fashion and value to the customer. A great example is INC International Concepts, a collection
of updated casual styles for women, carried in about 305 Federated stores nationwide.
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