JCPenney 2014 Annual Report Download - page 13

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A DESTINATION FOR EXCLUSIVE ATTRACTIONS
From “Frozen” to “Cinderella” to “Toy Story,” the Disney Shops inside JCPenney are a
fairy tale dream come true. This enchanting retail space oers an exclusive collection
of more than 300 toys, collectibles and children’s apparel featuring some of Disney’s
most beloved characters. After launching in 565 JCPenney stores in 2013, we are
capitalizing on its overwhelming success by opening another 116 locations just in time
for the back-to-school season. By fall 2015, we will have nearly 700 Disney Shops
inside JCPenney stores across the country.
THE MAGIC OF DISNEY
EXCLUSIVE ATTRACTIONS | Disney