Fujitsu 2014 Annual Report Download - page 33

CUSTOMER SOLUTION PROFILE
Upgraded a Superfast, 100 Gbps Submarine Network
System in Indonesia
- Long-distance Submarine Cable Transmission Capacity
Increased by Five Times
JaKa2LaDeMa is a submarine network system owned and
operated by PT. Telekomunikasi Indonesia, Tbk (P.T. Telkom
Indonesia), the largest telecommunications carrier in Indone-
sia. JaKa2LaDeMa has a total length of approximately 1,800
kilometers and links five main Indonesian islands. Indonesia,
has been enjoying remarkable economic growth in recent years
and Internet traffic is expected to grow by 42% between 2012
and 2017, the second-highest growth rate in the world.
Expanding and enhancing Indonesia’s network infrastructure
is therefore an urgent task.
To upgrade the system to meet these challenges, Fujitsu
delivered the FUJITSU Network FLASHWAVE 9500 multiplexed
optical transport platform, which is Fujitsu’s newest dense
wavelength division multiplexing (DWDM) system employing
the latest digital coherent technology, along with the FUJITSU
Network NETSMART 1500 monitoring
system. This upgrade will realize a high
capacity system using superfast 100 Gbps
transmission technology.
Fujitsu will continue to meet the demands
of customers around the world who need
high-performance, high-reliability, flexible
submarine communication networks.
P.T. Telkom Indonesia
FLASHWAVE 9500
Tablet Solutions for the Life Insurance Industry
The business environment in which the life insurance industry
operates has changed dramatically in recent years. This is due
to factors such as an ever-dwindling birthrate and aging
society, as well as the diversification of customer lifestyles and
product requirements. Given this, life insurance companies are
evolving toward a new style of business. To provide customers
with a greater level of convenience and satisfaction, compa-
nies are changing from a paper-based sales style to one that
leverages tablets for everything from product descriptions
through to completing contracts and after-sales services.
Fujitsu supports this sales style innovation by proposing
solutions that allow electronic signatures to be signed on the
tablet screen just as on paper and that can remotely wipe
data from a device in the event it is lost. It also enables more
flexible customization by conducting all processes from devel-
opment to production
inside Japan for high-
quality, compact and
easy-to-carry tablets that
suit customer needs.
Tablet Solutions for the Life Insurance Industry
Social infrastructure is another field in which smartphones and
tablets are becoming increasingly prevalent. We expect that our
customers in telecommunications will continue last year’s capital
investment for LTE base stations and network enhancements. In
the telecommunications industry, we will develop and supply
high-performance products to meet customers’ needs as they
move to upgrade their networks. Specifically, in 2013, we started
shipping compact radio base station equipment for LTE well-
suited for use in mountainous areas. We continue to pursue
compact form factors and move forward on enhancing the perfor-
mance of 100 Gbps packet-integrated optical systems in
response to trends in SDN. Also, we have been selected by
NTT DOCOMO, Inc. as the development vendor for their high-density
wireless stations compatible with the next-generation telecom-
munications standard, LTE-Advanced. We therefore aim to roll-out
a commercial version of this equipment as quickly as possible.
We intend to support the electric power industry as well. Given
the total liberalization of the electricity retail industry expected
in 2016, and the separation of generation and transmission
operations in 2018, among other reforms, Fujitsu sees the need
to support new operators entering the market by working to
create systems and developing services.
In the media industry, we would like to leverage the new
business opportunities available with companies looking to
create business models that emphasize connections with their
consumers. For example, what we could do is develop marketing
design businesses based on big data.
In other initiatives, we will make skillful use of the new global
matrix organization, announced in fiscal 2013, to expand our
network products business and aggressively promote our social
infrastructure business in the ASEAN region.
Fujitsu’s Strengths
Providing a Total Service Model and Developing It
within and across Industries
Fujitsu’s strengths lie in its ability to provide a total service model
that encompasses everything from products to services. More-
over, we have an extremely powerful customer base and another
advantage we can use is that the experience and know-how that
we develop in each business can be transferred across, within,
and between industries. Recently, we have implemented initia-
tives to increase the sales capabilities of our customers in the
finance industry and we possess a wide range of skills and expe-
rience that can be used to respond to moves to reorganize the
industry. Meanwhile, another major strength is that our network
products business has been able to expand beyond Japan to
serve global markets, primarily in North America. We are leverag-
ing these strengths to actively incorporate new fields as we strive
to realize medium- to long-term growth.
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FUJITSU LIMITED ANNUAL REPORT 2014
MANAGEMENT FACTS & FIGURESRESPONSIBILITYPERFORMANCE
FEATURE: MESSAGE FROM SALES GROUP HEADS AND A REGIONAL HEAD