Fujitsu 2010 Annual Report Download - page 27

Asia and China
As part of an effort to cover the growth markets of emerging countries,
as well as to ensure steady growth in local business from Japanese
customers, we are implementing a new organizational structure in
addition to supporting the operations of subsidiaries of Japanese
companies outside of Japan. With a large number of Japanese corpora-
tions reallocating their investments towards the growth markets of
China and Asia, under this new structure, Fujitsu will kick into full swing
its business for supporting the ICT systems of Japanese companies.
In China, due to the impact of regulatory guidelines, our business
has been based on a structure where each subsidiary is responsible
for only one business area. This has made it extremely challenging,
until now, to bring together the Fujitsu Group’s comprehensive capa-
bilities. Now we are striving to expand our business by devising a
framework in which we can produce packaged services in Japan and
increase the sales of these together with products. In addition, our
plans to build a datacenter in China’s Guangdong region have been
finalized, and construction will begin in October. This will serve as the
starting point for our cloud services business in China.
Australia
In March 2009, Fujitsu acquired KAZ Group Pty Ltd, a
subsidiary of Telstra Corporation Limited, Australia’s
largest telecom carrier, thereby enabling Fujitsu to
further strengthen its sales to the public sector as well
as the SAP solutions business. This led to an outsourc-
ing services contract with the airline Qantas.
North America
With a goal to provide comprehensive solutions in the
United States and Canada and improve business effi-
ciency in these regions, Fujitsu merged in 2009 three of
its independently operating products and services
businesses. This led to a contract to provide IT infra-
structure services to Alliance Data in one of our largest
contracts in the US market. In addition, by revamping
Fujitsu’s management structure, as well as launching a
new datacenter during fiscal 2010, we are taking steps
to enhance our services business in anticipation of the
cloud computing era.
Fujitsu Technology Solutions (Holdings) B.V.
Fujitsu Australia Limited
Fujitsu America, Inc.
Fujitsu China Holdings Co., Ltd.
n Continental Europe (including Central and
Eastern Europe, Middle East and Africa,
and India)
Led by Fujitsu Technology Solutions, we unified the
development, design, and manufacturing of x86 servers
and are supplying them to every region as global prod-
ucts. In addition, through our European restructuring, by
clarifying market and account responsibilities in our
services business, we were able to achieve higher sales of
services. Among other wins, this led to a transnational
outsourcing services contract from Saint-Gobain of
France as well as a contract to build a third-generation
network for the Portugal Telecom Group.
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FUJITSU LIMITED Annual Report 2010
Special Feature: Becoming a Truly Global ICT Company