DHL 1997 Annual Report Download - page 20

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Looking to the future
While sales and revenue goals are being met according to plan
in 1997, Deutsche Post continues to streamline and modernize its
operations and organization. Future optimization measures to be
implemented in all areas will lead to further productivity gains and
enhanced service for our customers.
The acquisition of a 22.5 percent stake in DHL International Ltd., the
global market leader for international express courier services, planned
for March 1998 marks a significant increase in the international activities
of Deutsche Post.
New retail branch concepts were tested in cooperation with
McPaper AG, a stationery chain. Due to the success of these tests,
Deutsche Post acquired McPaper from Herlitz AG; the acquisition is
retroactive as of January 1, 1998.
As an integral part of the fast-growing communications, transport and
logistics sectors the postal services market will become increasingly
attractive in the coming years. Deutsche Post will make even greater
efforts to meet current and future customer needs with integrated
solutions. In pursuit of this objective Deutsche Post can rely on the
various subsidiaries such as Deutsche Post Direkt GmbH (direct market-
ing services) or Deutsche Post Kontraktlogistik GmbH (development and
implementation of logistic strategies) to work closely together with and
pool resources and expertise with the divisions of the holding company.
17