Citrix 2009 Annual Report Download - page 3

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Annual Report 2009 • Citrix Systems, Inc. 1
Fellow shareholders,
Over the past 25 years, software technologies have radically improved our productivity and
communications. Meanwhile, the web and globalization have made the world smaller than ever.
Now, people and businesses need to work in entirely new ways. Citrix was born from the idea of
unlocking applications from datacenters, and employees from the office—changing the way IT
and people can work. Today, this is the promise of virtual computing, and Citrix is at the epicenter.
In the world ahead, the better way to work is virtual—completely untethered from the office, devices,
networks and datacenters. It’s better because a virtual workstyle creates new possibilities for personal
efficiency and business speed. The world’s smartest organizations are discovering that going virtual is
how to stay ahead in a business world that’s changing faster than ever.
In this new world, work is not a place. Meetings and workplaces are virtual. Desktops, once
considered devices, are a service—with easy access from any PC, browser, smartphone or tablet.
Datacenters are no longer data processing factories. Instead, they’re virtual—private or public clouds—
designed as flexible, efficient delivery centers. IT organizations get inverted—flipping from a focus
on computing technology to becoming architects of business change, designers of customer experiences
and fiduciaries for corporate intellectual property. In the virtual computing world, user experience
goes vertical with the convenience of self-service and the consumer-like power of choice.
To make this possible, software needs to work in new ways.
Already, Citrix virtual computing solutions touch over 100 million corporate employees, and an
estimated 75 percent of Internet users. As we look into the future, we believe we can go much
further. Citrix is leading with software that delivers desktops, collaboration tools, customer
support, and infrastructure as-a-service—from anywhere, on demand, to everywhere.
Mark Templeton
President and CEO