Citrix 2009 Annual Report Download - page 12

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Invention and re-invention has driven our growth. Our diversified product lines, routes to-the-customer, and
business models have been enabled by our virtual computing products that enable collaboration as-a-service,
desktop as-a-service and infrastructure as-a-service.
Products
Our products and services target customers of all sizes – from individuals that subscribe to our GoToMyPC
remote access service, to network engineers that purchase our NetScaler web application devices, or the IT
professional that licenses our XenDesktop infrastructure products. This section provides an overview of our
major product and services offerings.
Desktop Solutions
Our Desktop Solutions – XenDesktop and XenApp – reduce the complexity and cost of administering
Windows-based applications and desktops in the enterprise.
Citrix®XenDesktop™ is a fully integrated desktop virtualization system that gives customers the
flexibility to deliver the desktop as a service – dramatically simplifying desktop management for the
broadest range of users. XenDesktop is available in a range of packages designed for viral adoption and
several market segments. The Express Edition of XenDesktop is offered as a free download from our
website to allow IT professionals to conduct no-cost trials. The XenDesktop VDI Edition is designed
for virtual desktop projects that only require the hosted virtual machine method of desktop delivery.
The Enterprise and Platinum Editions of XenDesktop include all our major virtual desktop delivery
models in one integrated package, and also include Citrix XenApp for delivering on-demand
applications into virtual or physical desktops. All versions of XenDesktop include Citrix HDX
technologies to give users a high-definition experience – even when using multimedia, real-time
collaboration, USB devices, and 3D graphics content, while consuming 90 percent less bandwidth than
competing solutions. HDX fully leverages the Citrix ICA®protocol and adds Adaptive Orchestration
which dynamically optimizes performance and bandwidth to fit each unique user scenario. Each edition
comes with user profile management and provisioning services to stream a single desktop image,
on-demand, to multiple servers in the datacenter. All editions feature licensing for both Citrix
XenServer and Microsoft Hyper-V virtualization infrastructure. The most advanced editions include
our FlexCast™ delivery technologies which allow virtual desktops to be hosted in the datacenter or run
locally at the endpoint, wherever costs, security or mobility is optimal. We believe that our FlexCast
technology dramatically improves our customer’s return on their investment and makes desktop
virtualization a practical reality for broad, enterprise-wide deployments.
Citrix®XenApp™ is a widely-deployed application virtualization solution that allows enterprise
applications to be centralized and delivered as an on-demand service. XenApp delivers applications in
two ways: (1) hosted – by running application business logic on a central server using our HDX
technologies to securely transmit the application’s user experience to the endpoint device, or (2) streamed
– by running the application locally. Keeping applications under the centralized control of IT
administrators enhances data security and reduces the costs of managing separate clients and applications
on every user’s desktop. The XenApp server runs on Microsoft®Windows Server®2008, Windows
Server 2003 x64 Edition to Windows Server 2003, Windows®2000 Server and several versions of
UNIX®. In 2009, we announced XenApp 5, offering improvements in capacity planning, server
provisioning and application management. We offer XenApp as a standalone product in different editions.
The Platinum Edition includes the most features and adds powerful capabilities for application
performance monitoring, secure sockets layers/virtual private network, or SSL/VPN, advanced
SmartAccess™ control and single sign-on application security. The capabilities of XenApp are now
available in XenDesktop Enterprise and Platinum Editions to provide a complete desktop virtualization
system. XenApp continues to be available as a standalone solution for self-service applications on
demand for customers wishing to use it on physical PCs and with competing virtual desktop products.
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