BT 2013 Annual Report Download - page 31

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Business 29
Business
Business
30 Operating Committee
31 How we deliver our strategy
31 How we are organised
31 BT Global Services
32 BT Retail
34 BT Wholesale
34 Openreach
35 BT Technology, Service &
Operations
36 Our customers and markets
36 UK consumers
37 UK SMEs
37 Large corporate and public
sector customers
38 Wholesale customers
38 Regulation
38 European Union regulation
38 UK regulation
39 Overseas regulation
We need the constant ability
to reach out to our customers,
whether the medium is IP
telephony, video conferencing
or online chat. The more
avenues we have to cement
these important relationships,
the better. Superfast broadband
has given us the type of
connection we need to thrive.
Alun Morgan
Technical Director, ARCOL UK Ltd
Being the ‘Brand for Business’ for UK SMEs
Superfast broadband helps small businesses do big
business — Cornwall-based ARCOL UK is one of around
one million small and medium-sized enterprises who
choose us for their communications and IT. They are the
only UK manufacturer of a certain type of electronic
resistor – which means their products are in demand
across the world and are even used by the US space
agency NASA.
With 80% of sales outside the UK, ARCOL needs
superfast data transfer speeds and a rock-solid
connection around the clock. Our fibre-to-the-premises
broadband gives them just that, with speeds of more
than 300Mbps.
Those superfast speeds are also helping ARCOL cut
costs and free up its 43 staff to work from home without
compromising the performance and professionalism it
prides itself on. This is helping this small business act
more like a big business.
Find out more online at www.business.bt.com
In this section we explain how we are
organised to deliver our strategy. We
provide information on the products and
services we sell. We explain the different
customers and markets we serve and the
trends we are seeing in our markets. We
also explain the regulatory environment
that affects us.