Anthem Blue Cross 2012 Annual Report Download - page 2

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2
2012 Annual Report
Effective
Delivery System
For a More
2Strengthening our Foundation
WellPoint, through its affiliated health plans, has significantly increased its investment
in patient care by increasing revenue opportunities for primary care physicians,
expanding on the CareMore comprehensive care model, and advancing the develop-
ment of IBM Watson enabled products designed to help doctors make more informed
health care decisions.
A patient can feel confident knowing that WellPoint is making the right investments
in a delivery system that has their best interests in mind—providing doctors with the
tools they need to get their patients healthy and make sure they stay healthy.
CareMore Patient-centered
Primary Care Watson
Effective
Delivery System
Enhanced
Consumer Experience
Affordable
Health Care
Healthier
Communities
Continued
Financial Performance