Anthem Blue Cross 2006 Annual Report Download - page 12

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WellPoint, Inc. 2006 Summary Annual Report
WellPoint’s health plans are designed to help our
members improve their health and quality of life
with a range of programs and services that meet
their unique needs while being convenient and
easy to follow.
360° Health
Our 360° Health program offers a full range of
support and services to meet the needs of each
individual member. The aim of 360° Health is to
help the 20 percent of our members with chronic
conditions better manage their conditions, and
to help improve and maintain health for the other
80 percent.
360° Health is the first program in the health care
industry to integrate all care management programs
and tools into a single resource. Whether their
medical needs are minimal or intense, 360° Health
will provide each of WellPoint’s 34 million members
with a broad range of personalized health care
information and care management, delivered
directly to them through innovative information
technology and more than one thousand WellPoint
nursing and health professionals.
The result is improved health for our members,
which also lowers their cost of care.
MyHealth Record
As part of 360° Health, WellPoint members own and
manage their own personal health records, called
MyHealth Record. MyHealth Record is electronically
populated with claims and prescription data, trans-
lated into plain English (or Spanish).
MyHealth Record contributes to health care quality by
allowing each member to make his or her full history
available to a doctor at the point of care. This reduces
the possibility of errors in diagnosis and treatment
or dangerous medication interactions. WellPoint is
a leader in making personal health records available
to its members.
360° Health meets employers’ needs
Steve Fallon, senior vice president of the Employer
Solutions Group at Wachovia in Atlanta, works with more
than a hundred Georgia employers who have chosen
WellPoint as their health insurer. Mr. Fallon says that
360° Health, which helps hold down health care premiums
through comprehensive services to improve members’ health
and care, is a key feature for current and prospective clients.
“It’s a great program,” he says. “Right now in the market-
place, wellness and care management are extremely
important, and 360° Health is on the cutting edge.
#1
Consumer-focused
health care